
Logo Designer, Photographer, Creative Head +3000 LION
India

Logo Designer, Photographer, Creative Head +3000 LION
India
Shifting base every two years - the effects of being an Army Officer's daughter. Unforgettable school days from The Army Public School, Dhaula Kuan, New Delhi. From a regular B.Com. to an interesting MBA in IT & Systems from SCMHRD, Pune to a one-year stint as Management Consultant. Bashing on regardless into the creative space by setting up a design studio by the name 'aside' [ www.aside.in & www.aside.in/blog ] delivering graphic design, logo & identity design services to clients from all over the globe.
Naina is a freelancer. A huge proponent of the power of the Internet. Logo design is a passion - with a goal to be the best logo designer on the planet. The obsession for travel is helped immensely by the freelancing lifestyle. Picture perfect - a Moleskine sketchbook & pencil designing a logo for the latest software startup in the States, while sitting in a Snake Boat, navigating one of the waterways in Kerala.
Naina can also be found on Facebook : http://www.facebook.com/profile.php?id=542981414
Logo & identity design, Branding, Print design, Web design, Photography, Blogging, Online Networking
(Sole Proprietorship; Myself Only; Graphic Design industry)
October 2004 — Present (5 years 2 months)
aside aspires to be the best logo design studio on the planet. Design services include logo & identity design, print design, web design, photography, blog design [ Wordpress ], blogging and creative consulting.
(Partnership; 1-10 employees; Leisure, Travel & Tourism industry)
February 2007 — January 2008 (1 year )
Leo Adventure Sports is an adventure sports company managing corporate offsites for clients - handling everything from transport to organizing adventure activities, leisure activities, corporate games, cocktails, and hotel bookings. Leo also organizes camps for schools & colleges - educational as well as fun.
Naina was managing all creative aspects including photography, blogging, online marketing, design of all communication material as well as managing brand identity. She was also involved in managing the camps and offsites as well.
(Privately Held; 51-200 employees; Design industry)
January 2006 — July 2006 (7 months)
As head of the creative services division, I was responsible for setting up the team [ hiring graphic designers ], deploying resources, client-side interaction as well as contributing creative guidelines. The new business division for creative services was being launched from scratch and includes graphic design - [ brochure design, corporate identity, flyer design and outdoor signage and hoarding design etc. ] - for corporate as well as other industry sectors in India.
Comart has been the leader in India for pre-press activities and we are now expanding to include a premedia portfolio - photography, design, digital asset management alongwith pre-press and printing. Comart now intends to be a "one-source" for client who need premedia services in Indian and abroad.
(Privately Held; 1-10 employees; Management Consulting industry)
July 2005 — December 2005 (6 months)
Naina was managing the Mumbai office of Optimus with her Primary Workgroups being: Innovation, Information, Marketing. She was also handling the creative function.
(Privately Held; 11-50 employees; Design industry)
March 2005 — June 2005 (4 months)
Worked as a graphic designer, web designer and corporate identity designer [ logo designer ] and helped create the online identity of Amieo. Also delivered in the areas of Corporate Identity, Product Identity, Creative Visualization and Graphic Design. This was a consultant/contract position.
(Sole Proprietorship; Online Media industry)
July 2004 — June 2005 (1 year )
Management, maintainence and updation the ThinkSmart Innovation Yellow Pages. Responsibilities included website design and maintenance, Client communication, Listings update and coordination and Marketing as a Graphic Designer and Web Designer.
(Sole Proprietorship; Management Consulting industry)
July 2004 — January 2005 (7 months)
Responsible for InnovationNetwork, Asia Operations.
(Partnership; 1-10 employees; Management Consulting industry)
May 2003 — April 2004 (1 year )
Organizational Diagnostics, Innovation, Industry Research, Idea Management, Financial Analysis, Value Chain Re-Architecture, Business Process Re-Engineering
(Public Company; 501-1000 employees; Management Consulting industry)
May 2002 — June 2002 (2 months)
(Privately Held; 11-50 employees; Staffing and Recruiting industry)
April 2002 — June 2002 (3 months)
Researched Appreciative Enquiry to improve organization morale. Also conducted other exercises for organizational diagnostics.
PGDM/MBA , Information Technology & Systems and Marketing , 2001 — 2003
B.Com. , Business Administration , June 1997 — June 2000
1991 — 1997
Branding, Logo design, Identity design, graphic for print & web, photography, travel, blogging, reading books from the Epic Fantasy genre, Foreign language films