Mark Wallace

Current

Vice President, Social Media at EDR

Past

Vice President, Sales at Mzinga
Vice President, Sales at Shared Insights
Vice President, Sales at DCI

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Education

Bentley University

Recommended

13 people have recommended Mark

Connections

382 connections

Industry

Environmental Services

Websites

Mark Wallace’s Summary

Mark Wallace is the VP, Social Media for EDR and commonground, the 2009 Groundswell Award winning global social network for environmental and commercial real estate professionals. Recently, he was the VP, Community Sales at Mzinga. Mark came to Mzinga as a result of the acquisition of Shared Insights where he was the VP, Sales running a $10M sales team. As a result of the recapitalization of Shared Insights by later stage investors, Mzinga was formed in 2007.

At Shared Insights, his responsibilities include growing the business social networking and community sales division organically from zero to twelve customers in less than one year. He is also part of the Executive Team that sold Shared Insights conference and community divisions to Informa PLC (world's largest conference company) in July 2007

Mark has over 12 years of management, sales, and business development experience helping Senior Marketing and Business Executives to maximize their marketing ROI.

Mark Wallace’s Specialties:

Social Networks
Online Communities
Community Monetization
B2B Social Media ROI
Viral Marketing
Customer Loyalty
Lead Generation
Thought Leadership
Marketing ROI
Online Marketing
Conference and Event Strategy and Execution
Sponsorship and Advertising Sales
SaaS sales

Mark Wallace’s Experience

Vice President, Social Media

EDR

(Privately Held; Environmental Services industry)

August 2008 — Present (1 year 5 months)

As the VP, Social Media for Environmental Data Resources, Mark is responsible for leading and executing all activities in support of EDR's social networking strategy for their Groundswell Award winning community called commonground. (http://commonground.edrnet.com)
Vice President, Sales

Mzinga

(Privately Held; Computer Software industry)

July 2004 — March 2008 (3 years 9 months)

Mzinga is a leading provider of business social networking software and services. Mark led customer and workplace community strategy, software, and services sales.
Vice President, Sales

Shared Insights

(Privately Held; Information Technology and Services industry)

July 2004 — July 2007 (3 years 1 month)

Shared Insights provided online communities, conferences, software (SaaS) and consulting. Mark led all four of the company's sales divisions and is responsible for establishing, building, and growing the social networking and community sales division.
Vice President, Sales

DCI

(Privately Held; Information Technology and Services industry)

October 1996 — July 2004 (7 years 10 months)

DCI was a market leader in providing business and information technology education, building new technology marketplaces, and enabling peer-to-peer learning. Mark led the team responsible for delivering about 60% of DCI's revenue.

Mark Wallace’s Education

Bentley University

Bachelor of Science , Management & Marketing

Activities and Societies:

4 Year Starter - Bentley Varsity Hockey

Bentley Rugby Club team

Additional Information

Mark Wallace’s Websites:

Mark Wallace’s Interests:

Sales Leadership Programs Emerging Technology Social Learning Social Networking Innovation Good Music Hockey Golf Living Life to the Fullest Helping Others

Mark Wallace’s Groups:

The Community Roundtable

Bentley University Professional Mentoring Program

Bentley University Hockey Alumni

"We are Smarter than Me" Founding Community Team Member - Named the #6 Best Business book of 2007 by Amazon.com