Investor & business critical commercial pitches
United Kingdom
- Current
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- Founder at Mudhut
- Connections
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96
connections
- Industry
- Venture Capital & Private Equity
Andrea Cockerton’s Summary
I have extensive experience working alongside early stage entrepreneurial companies at two key stages of their life cycle - i) when pitching for angel or VC funding; and ii) when pitching for strategic partnerships or commercial deals which will directly impact the success and value of the business.
The premise is that when you're delivering a significant pitch you have one opportunity to get it right. If you get it wrong, it costs - in terms of the lost opportunity or investment, the consequent impact on your cash flow, and in many cases on the value of your company.
I've worked with nearly 300 entrepreneurial companies in the last 5 years - both in my previous role as a director of the Great Eastern Investment Forum and since launching Mudhut. Clients include i) VCs and angels with porfolio companies pitching to key commercial partners, or for the next round of VC funding, where the value of their portfolio company rests directly on the outcome of the pitch; ii) third parties & business competitions in support of entrepreneurial companies such as Microsoft (Imagine Cup) or EEDA (Running the Gauntlet); and iii) entrepreneurs/SMEs directly, seeking help with commercial or investor pitches, or presenting complex technical or commercial messages through high-value verbal presentations.
In all cases the focus is weighted towards the content and the substance/structure of the business, with an understanding of the entrepreneurial and investor mindsets - rather than the typical 'how you present' approach which a million and one other people cover.
Between July 2007 and July 2008 I was also on the board of the MIT Enterprise Forum of the UK (www.mitef.org.uk).
Andrea Cockerton’s Specialties:
Investor pitches, business critical commercial pitches, investment readiness, complex commercial information, broad sector experience (ranging from biotech, software, telecomms though to low and no tech)
