Matt Rossana

Web Designer at Cengage Learning

Greater Detroit Area

Current
Past
Education
  • Kalamazoo College
Connections
116 connections
Industry
Internet
Websites

Matt Rossana’s Summary

Interactive professional that has worked in many different aspects of online. Skills range from web design to product development. Particularly interested in staying up-to-date on current online trends and finding ways to get interactive projects done in a timely manner with creative development at the forefront.

Matt Rossana’s Specialties:

Interactive development, web design, art direction, online strategy, project management, cross-department communication, product development


Matt Rossana’s Experience

  • Web Designer

    Cengage Learning

    (Privately Held; Publishing industry)

    January 2009Present (11 months)

    Created design of e-learning websites while working with other team members to set branding and design standards. Used XHTML, CSS, and Javascript to build websites and worked closely with programmers to integrate code into content management system templates. Utilized feedback from focus groups to enhance user interface experience and aesthetic appeal of all products.

  • Multimedia Art Director

    Campbell-Ewald Advertising

    (Public Company; IPG; Marketing and Advertising industry)

    November 2007December 2008 (1 year 2 months)

    Acted as digital leader and educator for Campbell-Ewald Digital across departments and accounts. Created production design concepts for several brand launch and automotive point-of-sale projects. Lead creative direction for interactive engineering team, provided mentorship to junior staff, and effectively lead User Interface, Information Architecture, standards compliance, and accessibility concerns for Chevrolet Digital Creative team initiatives.

  • Web Design Instructor

    College for Creative Studies

    (Educational Institution; Higher Education industry)

    September 2007September 2008 (1 year 1 month)

  • Project Leader

    Detroit Media Partnership

    (Public Company; Online Media industry)

    September 2004November 2007 (3 years 3 months)

    Oversaw all development and planning of New Media projects, while maintaining and facilitating correspondence between departments, management and production. After a project was requested, organized resources and gathered necessary information to finalize timelines and feasibility of each. While directing projects from conception to completion, participated in meetings and venture groups to develop new products, audience and branding.

  • Freelance Web Designer

    JWT Specialized Communications

    (Public Company; NASDAQ:WPPGY; Marketing and Advertising industry)

    July 2005January 2007 (1 year 7 months)

    Designed and built corporate careers-based web sites. Participated in corporate brand discussions and worked to maintain corporate identity in design and presentation of interactive products.

    Select Clients: GM, Nissan, Astra-Zeneca, Hilton, Wellstone Communities, Providence Health

  • Art Director

    Red Diamond Design

    (Design industry)

    March 2002September 2004 (2 years 7 months)


Matt Rossana’s Education

  • Kalamazoo College

    Bachelor's , Art


Additional Information

Matt Rossana’s Websites:

Matt Rossana’s Interests:

internet, design, music, art, pop culture

Matt Rossana’s Groups:

  •    313digital
  •    Online Advertising Professionals
  •    Detroit Young Professionals
  •    Kalamazoo College Alumni Association

Matt Rossana’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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