Media and Technology
Greater Los Angeles Area
Media and Technology
Greater Los Angeles Area
I'm focused on applying my interest and expertise in technology, communication and culture to creating innovative products and experiences for the entertainment industry.
front-end web design and development, server-side development, user experience, graphic design, copywriting, marketing strategy, music services
(Music industry)
December 2006 — Present (2 years 8 months)
Responsible for conceptualizing, producing and executing all online marketing campaigns for one of the largest independent event promoters in the United States. Designed and developed websites, email campaigns and social media that helped draw over 100,000 people to Insomniac-produced events in 2008. Crafted and delivered public communications for the company ranging from customer care to media relations. Assisted with sponsorships and strategic partnerships by creating and delivering presentations to executives at AEG, The William Morris Agency and Hard Rock Hotels & Casinos. Provided organizational support for communication, information technology and marketing.
(Privately Held; Wireless industry)
April 2007 — October 2007 (7 months)
Oversaw content acquisition, programming and reporting for this wireless telecom start-up. Communicated with the four majors, an array of independent labels and select content aggregators to guarantee timely delivery of music for the first U.S. service to offer full-track downloads over the air to subscribers’ handsets. Developed and delivered detailed analytics to management illustrating sales trends. Used intimate knowledge of music and culture to predict and take advantage of emerging trends on the cultural landscape.
(Public Company; 201-500 employees; Marketing and Advertising industry)
December 2005 — August 2006 (9 months)
(Broadcast Media industry)
February 2002 — May 2006 (4 years 4 months)
Served as General Manager for America’s only 100,000 watt student-run radio station, overseeing a 50+ person staff of managers and volunteer DJs. Worked with Georgia State University staff to ensure FCC compliance. Managed station modernizations such as studio renovation and acquisition of the industry-standard Prophet broadcast automation system. Previously held term as an Assistant Music Director responsible for electronic music on the station. Hosted multiple specialty shows focused on electronic music and selected music for play during regular rotation hours. Worked with record labels and attended industry events such as SXSW, CMJ and WMC.
(Privately Held; Computer Software industry)
February 2002 — January 2004 (2 years)
Co-founded ICE Design Group in 2002 to provide elegant, cost-effective creative services to clients. Typical workflow consisted of receiving creative assets then developing fully functional websites and web applications. Extended responsibilities included administration of a co-located server, internal and external IT support for ICE employees and ICE clients, project management, and customer relations. Participated in organizing creative industry events such as Flashbang and BD4D.
(Internet industry)
August 2000 — January 2001 (6 months)
Created email marketing applications and content as part of Avienda’s Professional Services team.
M.A. , Communication , 2006 — 2007
B.A. , Film , 2002 — 2006