
Sales & Marketing Director at Implix
Gdańsk Area, Poland

Sales & Marketing Director at Implix
Gdańsk Area, Poland
As Business Development & Managing Director managing Internet start-up in Real Estate industry: overall market entry strategy, team of 10 people, business & product development, marketing, PR and B2B sales activities.
As Global User Experience / Web Design Leader managed globally 48 business online efforts to implement conistent interactive approach in order to generate and increase online sale (financial products & servicies) and transfer Internet to key sale and communication channel also launching e-servicing guidelines in order to increase % of online transactions: Online Brand guidelines, Online Brand protection, Web Design, User Pathing, Usability testing, Customer centric online sales journeys, eServicing guidelines.
As Internet Metrics Leader Implemented and managed global tracking of Internet KPI's among all GE Money Business: Education, Definition, Operational Rythm, Digitization, Web Analytics: Omniture.
As ECommerce Leader in Moscow established Internet as sales channel for financial products.
defining and executing internet strategy in different industries, starting and leading internet start-ups, usabiility and customer experience, content management system implementations, sites launch management: real estate platform, auto platform, sales finance platform, corporate sites, internet marketing (SEM, SEO, e-PR), broad project management experience (Certified Six Sigma Black Belt), very good presentation & training skills, corporate & internet start-up and consulting experience.
(Privately Held; Internet industry)
January 2009 — Present (1 year )
(Internet industry)
March 2008 — December 2008 (10 months)
Managing Internet start-up in Real Estate industry:
- creating and executing overall market entry strategy including financials,
- managing team of 10 people,
- leading business & product development,
- managing marketing, PR and B2B sales activities.
- responsible for site usability.
(Public Company; 10,001 or more employees; GE; Financial Services industry)
October 2006 — February 2008 (1 year 5 months)
Managing interactive service to sales efforts, including online servicing, mobile transactions, targeted offers, and personalization with great focus on usability. Manage GE Money Design System, which includes reusable design assets as well as Interactive Guidelines related to web design, brand, accessibility, privacy, anti-phishing, security for GE Money sales and servicing sites.
(Public Company; 10,001 or more employees; GE; Financial Services industry)
April 2006 — October 2006 (7 months)
Leading Internet Metrics collection and reporting, launching Internet Metrics toolkit and communication process in place. Digitization of Internet Metrics. Gaining expertise in Web Analytics.
(Public Company; 10,001 or more employees; GE; Financial Services industry)
October 2005 — April 2006 (7 months)
Reponsible for establishing Internet as sales channel: launching card products online and rebranding and redsiging company web site (from brochureware to online store). This included CMS implementation and building E-commerce team.
(Public Company; 10,001 or more employees; GE; Financial Services industry)
March 2003 — October 2005 (2 years 8 months)
Managing several internet projects including launching www.gepardauto.pl (vortal) and www.gemoney.pl (corporate) web sites.
(Public Company; 10,001 or more employees; GE; Financial Services industry)
August 2002 — March 2003 (8 months)
Leading localisation project of Global Intranet: localizing into 16 languages. Implementing machine translation features into Intranet.
(Public Company; 10,001 or more employees; GE; Financial Services industry)
June 2001 — August 2002 (1 year 3 months)
Mostly managing local Intranet efforts, localizaction and increasing Intranet usage among employees.
(Public Company; 10,001 or more employees; GE; Financial Services industry)
September 2000 — June 2001 (10 months)
Managing internet display campaigns, supporting first GE Capital Bank corporate web site.
(Market Research industry)
February 1999 — July 2000 (1 year 6 months)
Leading HR Recruitment and Market Research projects mostly for German companies entering Polish market, supporting controlling and marketing consulting projects, leading Internet trainings for public services.
Management of Production Systems 1995 — 2000
Awarded for being one of the best students of 2000. (Złota Odznaka Politechniki Gdańskiej).
managing start-ups, fashion, indoor decoration, being active.