Martin MacDonald

Martin MacDonald

Head of SEO at Orbitz Worldwide

Location
London, United Kingdom
Industry
Internet

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Martin MacDonald's Overview

Current
Connections

500+ connections

Martin MacDonald's Summary

Experienced digital marketer.

Brands I have worked with include: Expedia, Virgin, PepsiCo, McDonalds, Monster, Seatwave & many others.

Referenced & cited by the BBC, Forbes Magazine, The Guardian Newspaper, the Chicago Tribune, TechCrunch, TheNextWeb, the LA Times and many more.

Specialties:
Enterprise Level SEO & PPC
International Search Strategy
Viral Marketing
Scaled Quality Content Creation
Multi-national strategy implementation


Currently:
Head of SEO, Orbitz Worldwide Inc.

Previously:
Inbound Marketing Director, Expedia EAN
Head of SEO, Omnicom Group UK,
Head of Search at Seatwave.

Internationally recognised speaker & author on topics related to SEO, Social Media & online marketing.

Keynote and speaker at 40+ marketing conferences in cities as diverse as Seattle, Las Vegas, New York, Barcelona, Munich, Amsterdam, Warsaw, London & many more. (Complete list including dates on my personal website)

Recognition:
Drum Digerati - Top 100 most influential people in digital marketing, 2013.
UK Search Awards - Best Blog (shortlisted), 2013.


Nice things others have written about me:

Forbes Magazine
“As with all advice, the devil is in the details, which is why professionals like Martin are so coveted in the business world.”

Rand Fishkin, CEO, moz.com
(the webs most popular SEO software).
“one of the top operators in the organic search marketing sphere”

Fred Destin, Partner, Atlas Ventures
(VC firm with $2bn in assets primarily tech and bio)
“a secret weapon of our SEO strategy”

John Watton, Digital Marketing Director, Adobe
"a true force of nature. A whirlwind of energy & smarts, he is possibly one of the most knowledgeable people you'll ever meet on all things SEO"

Martin MacDonald's Skills & Expertise

  1. Regular Speaker at International SEO Conferences
  2. SEO
  3. PPC
  4. Social Media Marketing
  5. Wordpress
  6. PHP
  7. Apache
  8. vBulletin
  9. VBA
  10. Regular
  11. Public Speaking
  12. Events
  13. Online Marketing
  14. Facebook
  15. E-commerce
  16. Digital Marketing
  17. SEM
  18. Blogging
  19. Social Media
  20. Organic Search
  21. CMS
  22. Affiliate Marketing
  23. Marketing Strategy
  24. Web Analytics
  25. Social Marketing
  26. WordPress
  27. Entrepreneurship
  28. Keyword Research
  29. Link Building
  30. Mobile Marketing
  31. SMO
  32. Strategy
  33. Web Development
  34. Analytics
  35. Google Analytics
  36. SEO copywriting
  37. Landing Page Optimization
  38. Digital Strategy
  39. Straight Talking
  40. Google Webmaster Tools
  41. Start-ups
  42. Search Advertising
  43. Marketing
  44. Google Adwords
  45. Conversion Optimization
  46. CRM
  47. Web Marketing
  48. Email Marketing
  49. Inbound Marketing
  50. Online Advertising

View All (50) Skills View Fewer Skills

Martin MacDonald's Experience

Head of SEO

Orbitz Worldwide

Public Company; 1001-5000 employees; OWW; Internet industry

March 2014Present (7 months) Greater Chicago Area

Head of SEO for the US Consumer Business division & management of technical SEO for the Global Platform used by subsidiaries and third parties globally, including eBookers, HotelClub & others.

Martin MacDonald's Languages

  • Spanish

    (Native or bilingual proficiency)
  • English

    (Native or bilingual proficiency)

Martin MacDonald's Publications

  • Has e-commerce killed the high street?

    • The Guardian
    • February 2, 2013

    Is it too easy to blame online for the troubles faced by HMV and Blockbuster? Four marketing and e-commerce professionals share what they think.

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