Michael Marek

Michael Marek

Web Strategy & User Experience Manager | Medienfabrik

Location
Germany
Industry
Internet

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Michael Marek's Overview

Current
Education
  • Eberhard-Karls-Universität Tübingen
Connections

101 connections

Websites

Michael Marek's Summary

MICHAEL MAREK M.A.
ergonomic::on, Tübingen / Stuttgart, Germany
Self-employed since 2004.
Consulting and concept developing for several advertising agencies and companies/branches since 1998.
Focal point: Internet, intranet and extranet portals with connected and integrated applications for communication, transaction, collaboration and digital added value.

ACTING AS
User Experience Ambassador
Usability Consultant
Information Architect
Online Marketing Specialist
Consultant and Concept Developer
University lecturer

FIELDS OF KNOWLEDGE
User Experience Design
Human Computer Interaction
Usability Engineering
User Centered Design
Information Architecture
Information Design
Eloquent Design
Content Usability
User Research
Strategic & Persuasive Communication
 
SERVICES
With following focal points:
Consulting for advertising agencies and enterprises.
Authoring of requirements/functional specifications and project plans.
Managing and leading of presentations, workshops and seminars.
Developing of concepts for websites, web applications, marketing/sales solutions and ad campaigns.

CONSULTING
Particularly with regard to:
User Centered Design, Usability Engineering, und User Experience.
Content, form, function, interaction and technology.
Business needs, business processes and business operations.
Strategic objectives for corporate communications, marketing and sales.
Investments, return on investments and refinancing.
Market/user research, analysis of competitors and benchmarking.

CONCEPT DEVELOPEMENT
With following methods:
Information Architecture, Information Design, User Centered Design, Visual Design, Graphical User Interface Design …
Rapid Prototyping, Wireframes, Demonstrations …

PRESENTATIONS
With following tools:
MS Office, Visio, Projects, Expression, Visual,
Adobe Creative Suite,
Axure (Prototyping-Software for requirements/functional specifications),
OpenSource CM-Systems like Plone

Specialties

Websites & Webapplications

Michael Marek's Experience

Web Strategy & User Experience Manager

medienfabrik Gütersloh GmbH (Sole Proprietorship)

Sole Proprietorship; 201-500 employees; Media Production industry

October 2010 – Present (1 year 5 months)

Branche: Dienstleistungen, E-Business, E-Commerce, E-Learning, Marketing & Werbung, Beratung/Consulting, Onlinemedien, Printmedien, Medienproduktion, Informationstechnologie & -dienste, Verlagswesen, Druck, Design, Internet
Personengesellschaft, 201-500 Mitarbeiter

University lecturer at the seminar for media sience

Universität Tübingen

Educational Institution; 1001-5000 employees; Research industry

April 2009 – Present (2 years 11 months)

University lecturer for New Media / Online Media; (X)HTML, CSS, JavaScript, Website Developing, Image & Audio/Video Editing

Michael Marek's Education

Eberhard-Karls-Universität Tübingen

Master of Arts (M.A.), Rhetoric, Cultural Studies, History of Art, Business Economics

1991 – 1999

Final degree with commendation.
Topic of final thesis: "The rhetoric of a website".
Special topics: documentary film and media research.
Subjects: rhetoric (theoretical and practical aspects of communication), cultural studies, history of art, business economics

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