VP, Strategic Services at Emerge Digital
Greater Philadelphia Area
- Current
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- VP, Strategic Services at Emerge Digital (formerly Publishing Dynamics)
- Past
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- Director, content & Ecommerce at Bodek and Rhodes
- AVP, Managing Editor at WingspanBank.com
- Senior Copywriter at GSI Commerce
- Education
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- Temple University
- Lower Merion
- Recommended
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2 people have recommended Michael - Connections
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94
connections
- Industry
- Internet
- Websites
Michael Leis’s Summary
Michael Leis is the VP, Strategic Services at Emerge (formerly Publishing Dynamics). Michael's 17 years of experience across large-scale Web properties, national radio, television and print delivers Emerge clients a strategic edge in wisely choosing the interactive channels and tactics that activate audiences.
Michael helps companies like Visa, Miller, Aircell, Kraft, and Consumer Reports find innovative, integrated ways to engage the people who mean the most to their brands.
An award-winning writer, Michael is a frequent speaker on interactive marketing strategy, usability, and narrative convention. He was the keynote speaker at International Truck’s annual CRM seminar.
Prior to emerge, Michael led the online efforts of national B2B wearables distributor Bodek and Rhodes, increasing the Web's share of revenue from 8% to 40% in four years.
Before Bodek, Michael served as an officer of BankOne's WingspanBank.com, and helped start-up GSI Commerce rocket to the #2 ecommerce website, behind only Amazon (Media Metrix, Dec. 1999) with leadership in developing all online content, offline marketing, and national radio. Michael has over 15 major websites to his credit.
Michael started his career in 1991 writing, producing, and voicing a daily radio show and two national comedy pilots at Philadelphia’s WMMR - Westinghouse Broadcasting.
He's a graduate of Temple University´s School of Film and Media Arts, with a concentration in television screenwriting and production.
Michael Leis’s Experience
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VP, Strategic Services
Emerge Digital (formerly Publishing Dynamics)
(Privately Held; 11-50 employees; Internet industry)
April 2006 — Present (2 years 6 months)
At Publishing Dynamics, Michael leads our strategic efforts with clients to map out complete interactive plans that are as engaging for users as they are efficient revenue-drivers for clients. He is also in charge of our corporate-level partnerships, executive creative direction, and internal product development conceptualization and marketing. Michael is a frequent contributor to imediaconnection.com. He recently delivered the keynote address at the International Trucks annual marketing seminar.
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Director, content & Ecommerce
Bodek and Rhodes
(Privately Held; 201-500 employees; Wholesale industry)
April 2002 — April 2006 (4 years 1 month)
During his four years at Bodek, Michael led Internet development, marketing, and email channels to improve the website from 8 percent to over 35 percent of total revenue.
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AVP, Managing Editor
WingspanBank.com
(Public Company; 51-200 employees; Banking industry)
September 2000 — September 2001 (1 year 1 month)
Unified brand voice and creative across all marketing, PR and content channels. Consolidated vendor relationships for quality and increased ROI.
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Senior Copywriter
GSI Commerce
(Public Company; 51-200 employees; Internet industry)
September 1999 — September 2000 (1 year 1 month)
Supervised full-time and freelance editorial staff across multiple sporting goods ecommerce sites. Responsible for all online content, print, and national radio. Developed usability standards for content and navigation.
Michael Leis’s Education
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Temple University
Film and Media Arts, Television Screenwriting and Production, 1996 — 1998
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Lower Merion
1987 — 1991
Additional Information
Michael Leis’s Websites:
Michael Leis’s Honors:
Speaker, WidgetWebExpo, 2008
Keynote Speaker, International Trucks CRM Seminar, 2007
Apple "Staff Pick" for design of Dashboard Widget, 2006
iStockPhoto "Designer Spotlight" award, 2006
Michael Leis’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
