Mitchell York

Mitchell York is a Professional Certified Coach (PCC) and entrepreneur dedicated to helping corporate executives in mid-life renew their lives through small-business ownership. He is the author of Franchise: Freedom or Fantasy--How to Know if a Franchise is Right for You After Your Corporate Career (www.FranchiseFreedomOrFantasy.com).

His corporate career spanned 20+ years and included senior executive positions with high-growth companies. He was president of LendingTree.com in its startup phase; and president of NetCreations Inc. (now ReturnPath), a leading email marketing company, where he built the executive management team and positioned the company for a successful acquisition.

Mitch was the founding publisher of TechWeb, the first technology website to sell advertising, and vice president and founder of the Internet division of CMP Media Inc., an international media company. At CMP for 17 years, Mitch published some of the nation’s largest technology newspapers and magazines. He also was senior vice president of Ziff Davis Media where he published InteractiveWeek, one of the pioneering newspapers covering e-commerce.

In late 2001, Mitch left corporate America to start his own business ventures. Since then, Mitch has worked with over 100 clients in his coaching practice (see www.E2ECoaching.com). He is a certified graduate of the Coach Training Program at Coach U. He is also an executive coach for ClientWise LLC, a certified career coach for The Five O'Clock Club, and a member of the International Coach Federation.

Mitch’s own E2E adventure is a fast-growing specialty catering business (see coffeesandsmoothies.blogspot.com). He started it by developing a new business model for a franchise. The model he created has blossomed into the most profitable business segment the franchise offers.

Mitch received an M.B.A. from Columbia University and a B.A. with honors in English from Northwestern University.

Mitchell York’s Specialties:

Executive-to-entrepreneur coaching, small business, entrepreneurs,startups, franchises, solo-practitioners and professionals, financial planners, coaching

Mitchell York’s Experience

Certified Career Coach

The Five O'Clock Club

(Professional Training & Coaching industry)

January 2009 — Present (11 months)

I am an affiliate of the Five O'Clock Club, the nation's oldest and largest outplacement and career coaching organization. I am trained and certified in the Club's exclusive methodology that helps job seekers have the most efficient and productive job searches possible.
Professional Certified Coach (PCC)

ClientWise LLC

(Management Consulting industry)

December 2007 — Present (2 years )

I am an executive coach for ClientWise LLC, a leading training and consulting firm specializing in the financial services industry.
Professional Certified Coach (PCC)

E2E Coaching

(Professional Training & Coaching industry)

June 2002 — Present (7 years 6 months)

I am an executive coach and entrepreneur dedicated to helping corporate executives in mid-life renew their lives through small-business ownership.

Visit e2ecoaching.com for more information.
Owner, Event Catering

Maui Wowi Hawaiian Coffees & Smoothies

(Professional Training & Coaching industry)

June 2002 — Present (7 years 6 months)

We provide gourmet smoothies, coffees, espressos, hot cocoas and other products for corporate, campus and social events.
Senior Vice President

Ziff Davis Media

(Public Company; 501-1000 employees; Publishing industry)

December 2000 — November 2001 (1 year )

Publisher of Interactive Week--weekly newspaper read by Internet strategists.
President & Chief Operating Officer, Director

NetCreations Inc.

(Public Company; 51-200 employees; Internet industry)

September 1999 — February 2001 (1 year 6 months)

All day to day operations of public company, business development, building out management team, serving on board of directors.
President

LendingTree Inc.

(Public Company; 201-500 employees; Internet industry)

September 1998 — October 1999 (1 year 2 months)

Day to day operations in year prior to IPO. Implementing systems and procedures, building out management team, responsible for marketing, sales HR, technology.
Vice President-Internet

CMP Media Inc.

(Public Company; 1001-5000 employees; Publishing industry)

August 1981 — August 1998 (17 years 1 month)

Held various senior management positions over 18 years. Launched several publications as editor and publisher. Launched company's first Internet product in 1994.
Editor/Publisher Business Travel News

CMP Media

(Public Company; 1001-5000 employees; UBM; Publishing industry)

1984 — 1992 (8 years )

Mitchell York’s Education

Coach U

Coach Training Program , Executive Coaching , 2003 — 2008

Activities and Societies:

Graduate, Coach Training Program
Columbia Graduate School of Business

MBA , September 1994 — May 1996
Northwestern University

BA , English , September 1975 — May 1978