Hedge Fund Consultant, Hedge Fund PR
Miami/Fort Lauderdale Area
Hedge Fund Consultant, Hedge Fund PR
Miami/Fort Lauderdale Area
For more than a decade, Mitch Ackles has specialized in public relations and media relations services for hedge funds, capital providers, industry organizations and financial technology firms. In May 2005 he established the independent consultancy Hedge Fund PR.
Prior to Hedge Fund PR, Mitch was Marketing Director for vFinance, VP of Hedge Fund Incubation and Capital Introduction for Global Partners Group and Worldwide Marketing Manager for Dow Jones TradeStation. He holds a BA in Public Relations and Communications, is fluent in English and Spanish and has been mentored by some of the brightest minds on Wall Street.
The Hedge Fund PR approach is proven and effective. We offer highly relevant expertise and strong connections to the financial media and hedge fund community.
Services include:
- Media Relations
- Media Training
- Special Events
- Product Placement
- Marketing Counsel
- Crisis Communications
(Privately Held; 1-10 employees; Public Relations and Communications industry)
April 2005 — Present (3 years 6 months)
Hedge Fund PR has a proven track record of delivering meaningful results that safely raise visibility, support asset raising efforts and build lasting brand equity.
Our successes include many speaking engagements, hundreds of positive articles and dozens of awards and on-air interviews for clients across the globe.
Raising capital, attracting alliances and reputation management are significant reasons to add PR to your marketing and business strategy.
(Public Company; 201-500 employees; VFIN; Financial Services industry)
July 2003 — May 2005 (1 year 11 months)
Key contributor among the corporate staff in the creation of marketing plans and materials, presentations, news releases, content, newsletters, market research and promotional items.
Provided vision and strategy for marketing and public relations programs, measurably increasing revenue and brand recognition for all corporate divisions.
Built network of industry and media contacts leading to new business development opportunities and positive media coverage in dozens of important media outlets.
Developed business processes and provided marketing communications services for select hedge fund clients.
(Public Company; 1-10 employees; Consumer Electronics industry)
November 2001 — July 2003 (1 year 9 months)
Directed successful product awareness campaign and trade show initiative, resulting in prestigious top honor as Best of Show for flagship prototype and multiple positive news articles in relevant publications.
Developed relationships with investors, analysts and the key industry leaders Verizon, Nextel,and Microsoft.
Secured multiple speaking engagements for management, and prepared in-depth speeches and presentations.
Designed nationwide testing program, securing agreements from major firms in the insurance, real estate, transportation, medical, and field sales and service sectors, as well as agencies in government and law enforcement.
(Public Company; 201-500 employees; TRAD; Financial Services industry)
June 1995 — November 2001 (6 years 6 months)
Managed public relations strategies that effectively communicated the company's brand difference and positioned the firm as the #1 active trader brokerage platform, according to Barron’s.
Attained unprecedented visibility through an aggressive media relations program, serving as media contact and company spokesman; pitching stories to local, national, and international media; providing print and broadcast interviews; and developing fact sheets, news releases, product guides, web content, and press kits.
Provided counsel to senior management on policies, marketing plans, and communications tactics, including being point-person for several media and financial analyst tours.
Trained employees, customers, and strategic alliances in use of company’s software products through formal orientations and sales seminars. Also served as Worldwide Marketing Manager and liaison for Dow Jones TradeStation.