Independent Writer, Editor, and Marketing Professional
Toledo, Ohio Area
Independent Writer, Editor, and Marketing Professional
Toledo, Ohio Area
Former non-profit marketing communications specialist and magazine editor, now working independently as a consultant in marketing communications (specializing in branding, social media, and editorial management) and as a writer of fiction and creative non-fiction.
brand management; social media; public relations; higher education communications (including development, alumni, and admissions); editorial management; copyright permissions; academic writing; book publicity
(Religious Institutions industry)
October 2009 — Present (3 months)
(Marketing and Advertising industry)
1997 — Present (12 years )
My marketing background started with copy writing and publications development/management, then broadened to encompass brand management, public relations, website development, and viral marketing. I work mostly with non-profits, and specialize in branding and Web 2.0/social media.
(Self-Employed; Writing and Editing industry)
1996 — Present (13 years )
I am co-author of a 5-volume YA non-fiction series, and am currently working on several fiction and creative non-fiction projects. Since 2005, I have been an active book blogger at www.mindywithrow.com. I have written articles, interviews, and book reviews for various periodicals and have edited theses/dissertations and academic journal articles. In my other work as a marketing consultant, I have also done considerable writing and editing for websites, donor publications, press releases, and other marketing vehicles.
(Higher Education industry)
2002 — 2007 (5 years )
Strategized and executed this international grad school’s overall marketing communications plan including: brand management, publications, recruitment advertising, development materials, alumni resources, public relations, and internet presence
Developed extensive website: wrote content, tested new technology, researched new features, wrote eNewsletters
Managed primary alumni/donor publication: managed budget, planned issues, wrote features, directed photo shoots, hired designers
Chaired Public Relations Committee
Chaired Enrollment Yield Committee to recommend improvements in enrollment process
Co-wrote and produced 36-page, full-color viewbook of school’s heritage for fundraising purposes
Initiated and produced first alumni directory in 12 years
Curated historical exhibit for 75th anniversary celebration
(Non-Profit Organization Management industry)
2000 — 2002 (2 years )
Strategized and executed bi-monthly, full-color magazine start-up for non-profit foundation
Established house style guide and word limits for columns, planned issue themes, acquired freelance writers, assigned articles and deadlines
Wrote articles and edited copy
Collaborated with creative director on design
Managed production schedule
(Educational Institution; Higher Education industry)
1997 — 1999 (2 years )
Educated faculty in copyright law and university policy
Obtained permission from rightsholders on behalf of faculty to reprint materials for classroom use
Compiled, edited, and produced educational materials on behalf of faculty
BA , theology, music, literature , 1993 — 1997
social networking; reading (especially literary fiction, history, and biography); visual arts; music; comparative religions
St. Timothy's Episcopal Church (Perrysburg OH)
first book, Peril and Peace, longlisted for the 2006 Cybils Award