
Marketer, Microblogger, Web Worker
Des Moines, Iowa Area

Marketer, Microblogger, Web Worker
Des Moines, Iowa Area
Mike is a social media evangelist with interests in finding its applications in both business and consumer markets. Each company he has worked for was heavily tied to the web for business development and marketing purposes. Mike is not afraid to lead, but also works well in groups.
email marketing, blogging, social media, microblogging, online marketing, website interaction, branding
(Internet industry)
June 2009 — Present (2 months)
TechSentry is a website dedicated to covering the technology industry in Iowa, including tech companies and startups, tech events, the local job market and related content. Mike founded TechSentry and serves as the Senior Editor, managing all content and submissions to the site.
(Internet industry)
May 2009 — Present (3 months)
Flaggpole is a social networking start up company based in Seattle, WA. Flaggpole connects people through places that are relevant to them such as their neighborhood, school, park, sports arena, store, restaurant, church or zip code.
(Non-Profit; Hospital & Health Care industry)
March 2009 — Present (5 months)
Mike directs and facilitates the Iowa Hospital Association's participation within social mediums. He also manages select IHA web properties, blogs and email communications.
Other duties include maintaining and enforcing engagement guidelines for the organization as well as educating and empowering staff members to participate in social media.
Mike also focuses on measuring the effectiveness of social media efforts and evolving web strategies to meet changing objectives.
(Privately Held; Internet industry)
July 2008 — Present (1 year 1 month)
Microblink is a development shop building custom web applications focused on micromedia. Microblink also maintains a blog with news and thoughts surrounding the world of microblogging.
(Marketing and Advertising industry)
March 2007 — Present (2 years 5 months)
Dosovo is an Ankeny, Iowa-based company that provides marketing and web strategy consultation for businesses.
As Dosovo's Chief Strategist, Mike works with businesses to find ways to leverage new media and web technologies to expand marketing efforts, raise awareness and drive increases in business.
(Privately Held; Financial Services industry)
September 2007 — February 2009 (1 year 6 months)
Mike managed TMG's online presence, including outbound email, blogs, websites, directories, community participation and advertising.
As part of the Marketing Communications department, Mike also supported the sales team, drove client communications and managed the company intranet.
(Privately Held; 11-50 employees; Internet industry)
May 2006 — September 2007 (1 year 5 months)
Working in a small marketing department provided Mike with the opportunity to perform a variety of tasks, including writing copy for emails and websites, designing promotional pieces and developing sales collateral.
During his time at IPG Mike also got to focus on the process of rebranding the website, including creating a new company logo.
2003 — 2007
Business, Technology, Marketing, Microblogging, Internet, Music, Movies, Tea, Volkswagens