Mike Lin

UI Designer

Location
San Francisco Bay Area
Industry
Internet

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Mike Lin's Overview

Current
  • Lead UI Designer at Zynga
Past
  • Designer at Adjacency
  • Tour Manager Assistant / Blogger at Vans Warped Tour
  • Designer at Creative Internet Design
  • Freelance Designer at Gigwidth
  • Office Assistant at RK Diversified Entertainment, Inc
Education
  • Pomona College
Recommendations

4 people have recommended Mike

Connections

500 connections

Mike Lin's Summary

Senior UI designer with 14 years experience designing consumer-facing websites, focusing on user-centered design, business objectives, and brand.

Mike Lin's Experience

Lead UI Designer

Zynga

Privately Held; 1001-5000 employees; Computer Games industry

September 2010Present (1 year 5 months)

As a designer for the Zynga Direct User Experience Team, I work on products that span across games such as FarmVille, CityVille and CastleVille.

Projects include:
• zBar (global cross promo bar)
• ZSC (Inbox)
• RewardVille

Senior UI Designer

LinkedIn

Public Company; 1001-5000 employees; LNKD; Internet industry

May 2006September 2010 (4 years 5 months)

I joined LinkedIn as it's second UI Designer, when the company had 50 employees and 6 million members. By the time I left, the company had grown to 850 employees and 80 million members.

As a member of the consumer and infrastructure team, I worked on the interaction / visual design of profile pages, registration pages, and the home page.

Visual Designer

Yahoo!

Public Company; 10,001+ employees; yhoo; Internet industry

April 2002May 2006 (4 years 2 months)

• Designed interaction and visual design for Yahoo! Shopping's My List product, which allows users to create personal lists, sharable wishlists, and publicly viewable Pick Lists.

• Designed interaction and visual design templates for Yahoo! Shopping's seasonal promotions, incorporating search engine optimization best practices. Clicks within the 2004 holiday seasonal increased 202% year over year.

• Re-designed interaction and visual design for Yahoo! Shopping actor & music artist pages - pageviews increased 52% post launch, and rose 96% year over year.

Senior Designer

Sapient

Public Company; 5001-10,000 employees; SAPE; Information Technology and Services industry

February 1998February 2002 (4 years 1 month)

I joined Sapient via it's acquisition of Adjacency. During my time there I witnessed the boom and bust of the internet bubble.

• Redesigned Nissan vehicle configurators, which enhanced usability, added functionality, and streamlined the configurator process.

• Developed design style guide for the California State Automobile Association site, which facilitated offshore web development in India.

• Collaborated with team of designers to create visual design of Walmart.com. Recognized by usability guru Jakob Nielsen as having "consistent navigation, clean graphics, fast download times, respectable keyword search, and ease of use."

Designer

Adjacency

February 1998April 1999 (1 year 3 months)

Adjacency was one of the premiere internet design agencies in the Bay Area in the late '90s. I joined the company when there were 25 employees. We were acquired by Sapient for $50 million in April 2009 (we had 57 employees at the time), which blew the doors off all previous sales records for Internet design firms.

• Collaborated with a team of designers to create sites for Williams-Sonoma and AutoNation Direct

• Designed pages and coded HTML for Land Rover, Patagonia, Powerbar, and Rollerblade sites.

Tour Manager Assistant / Blogger

Vans Warped Tour

Public Company; 1001-5000 employees; VFC; Apparel & Fashion industry

June 1995August 1997 (2 years 3 months)

The Warped Tour is a touring music and extreme sports festival. It holds the honor of being North America's longest-running touring festival.

The Warped Tour kicked off the summer of '95, and I joined the tour as the tour manager's assistant.

In '96 I designed the website and was out on tour writing daily road reports and taking photos for the website.

In '97 I hit the road again creating content for the website.

Designer

Creative Internet Design

February 1997July 1997 (6 months)

Designed pages and coded HTML for ARTISTdirect, Baskin Robbins, and Hot Topic sites.

Freelance Designer

Gigwidth

March 1996July 1997 (1 year 5 months)

Designed pages and coded HTML for the Airwalk Sno-Core tour, BC Ethic, Epitaph Records, Green Day, Karina Marie Diaz Photography, Vans Warped Tour, and X Games sites.

Office Assistant

RK Diversified Entertainment, Inc

June 1994February 1996 (1 year 9 months)

RK Diversified Entertainment, Inc provides the entertainment and event industry with turn key production services. During my time at RKDE I worked for it's founders: Ray Woodbury and Kevin Lyman.

This was a dream job out of college as I was able to work as part of the local crew setting up sound, staging and barricades for bands such as No Doubt, Soundgarden, and the Beastie Boys.

My duties in the office included staffing crews and answering phone calls.

Mike Lin's Education

Pomona College

Bachelor of Arts

19901994

Organized and promoted several concerts: Rage Against the Machine, No Doubt, Catherine Wheel, The Samples and Skankin' Pickle.

Activities and Societies: CCLA (Committee for Campus Life Activities)

Mike Lin's Additional Information

Interests:

street art, snowboarding, travel

Groups and Associations:
Honors and Awards:

Zynga Rockstar Award, Q4 2010 - Excellence in Design

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