
Channel Development Manager at NetApp
San Francisco Bay Area

Channel Development Manager at NetApp
San Francisco Bay Area
BUSINESS DEVELOPMENT
SALES PROCESS
NEGOTIATION
CHANNEL SALES AND MARKETING EXPERTISE
Recognized expertise in managing, creating programs and generating revenue. Fifteen years leading Channel Sales, Management, Marketing and Business Development. Broad experience with high tech and green technology companies. Results-driven leader with proven track record of exceeding goals, managing staff, details and budgets. Strong presentation, negotiation, and solution selling skills with C-level executives. Self-starter with extensive travel experience and the tenacity to succeed.
MAJOR ACCOMPLISHMENTS
•LEADERSHIP - successfully led negotiation team at Akamai Technologies for $2.5M enterprise software deal with EDS; subsequently re-negotiated and extended EDS’ system integration agreement
•STRATEGIC PLANNING - responsible for creating and managing strategic plan to grow Seagate Technology’s distribution channel. Over 5-year period, grew revenue more 1000% from $49.7M to $873.4M
•EXECUTION – developed sales plan for Veritas Software Corporation and managed a sales team responsible for establishing a relationship with Dell. Within 6 months built a sales pipeline of over $3M
•TECHNOLOGY EVANGELIST - built domestic channel from scratch and generated revenue for venture funded alternative energy start-up
Recognized expert in selling high tech and green tech products through channels of distribution. I'm also known for my strategic planning and execution of sales tactics.
I am a sales executive focusing on domestic and international sales, marketing and business development. My field of experience is diverse. I have worked for Fortune 500 companies as well as small entrepreneurial businesses.
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(Public Company; NTAP; Information Technology and Services industry)
August 2008 — Present (1 year)
Channel Development Manager, Americas
Working with sales teams, resellers, and distributors to educate and extend products, services sales.
•Led launch of new service offering including marketing plan, communication strategy and rapid deployment implementation with major national distributors, resellers and DMRs resulting in $5M incremental revenue
•Promoted to manage worldwide partner enablement strategy and report to EVP on first ever service training event for more than 400 partners
•Trained 300+ channel sales and technical people quarterly on current services via webinars, roads shows and sales presentations resulting in increased revenues
(Privately Held; Computer Networking industry)
February 2007 — August 2008 (1 year 7 months)
Manufacturer and licensee of scalable network accelerator solutions. Responsible for recruiting strategic partners, generating revenue from and maintaining senior management relationships with key distributors, system integrators and resellers. Managed over 100 resellers, worldwide distributors and OEMs.
•Grew top resellers’ business and associated attach rates 75% in first year
•Generated more than 1,500 leads and implemented first ever Americas go-to-market channel strategy
•Recruited 30 new resellers; helping them close business; facilitated, developed and led sales training
(Public Company; OVRL; Computer Hardware industry)
February 2006 — February 2007 (1 year 1 month)
Sells data protection storage appliances. Drove enterprise sales team engagements with Bell Microproducts, CDW, Insight and Promark Technology. Managed a team of eight sales people with quarterly review target of $10 - 12 million
•Achieved 107% of quota on $7.9M target in first quarter. Four out 5 top partners exceeded quota
•Grew channel business first year: $31M to $40M. Negotiated Canadian and EMEA distribution contracts
•Developed and executed worldwide 10 step VAR plan.
•First quarter recruited 10 new resellers and built an associated backlog of $500,000.
(Public Company; HRS; Defense & Space industry)
November 2004 — February 2006 (1 year 4 months)
Manufacturer of turnkey wireless transmission and network management solutions. Managed global system integrators (Huawei, Motorola, Nortel, and ZTE).
•Grew sales 24% FY’04 to FY’05; closed first year with revenue up 15% to $41M
•Recruited 22 resellers resulting in incremental revenue of $1.8M h/w and $.5M in services first 6 months
•Developed and successfully implemented first ever Latin American Reseller Conference with subsequent roll out for US, EMEA and Asia Pacific teams
(Public Company; VRTS; Computer Software industry)
2003 — 2004 (1 year)
Infrastructure software provider to small, medium and enterprises customers - acquired by Symantec
Responsible for $35M revenue; a team of 6 channel sales managers and $5M budget
•Created a new $3M pipeline with Dell leading to $2.5M in incremental sales revenue
•Sold largest western area channel deal in second half - $3.5M
•Q4 channel revenue 36% ($4M) compared to Q4 of previous year
(Public Company; AKAM; Internet industry)
2001 — 2002 (1 year)
Global service provider for accelerating content and online applications. Managed team of 5-district sales managers with annual target of $24M. Implemented sales disciplines in start-up environment; responsibilities expanded after 6 months to include Digex in addition to EDS, Intel Online Services, Loudcloud, and Internap Networks.
•Led negotiation team in successful $2.5M enterprise software services deal with EDS; subsequently re-negotiated and extended EDS’ system integrator agreement leading to additional $10M in revenue
•Grew channel business from $18M to $24.6M
(Public Company; STX; Computer Hardware industry)
1991 — 2001 (10 years)
Designer and manufacturer of data storage technology. Carried worldwide channel sales target of $4B. Collaborated with senior sales executives from Americas, Europe and Asia Pacific to lead pricing strategy. Conceptualized, launched and comprehensive electronic communications plan for go-to-market strategy
•Grew worldwide distribution business from $3.4B to $4B in first year
•Promoted 3 times in 5 years; earned membership in Seagate’s 100% Club seven consecutive years
Senior Director, Regional Distribution Sales & Marketing, Singapore
•Grew regional business from $49.7M to $873.4M over a 5-year period
•Managed regional marketing team of 5 people with annual budget of $14 million
Bachelors of Science , Marketing and Commuincation Arts , 1982 — 1984
Yale-in-China study program , Chinese and International Marketing , 1982 — 1983
Chinese: Mandarin basic spoken and written; Cantonese elementary understanding
Initiated, designed and completed marketing project for Coca Cola International, and had several successful public relations assignement with Burson Marsteller. Traveled extensively in China.
Independent Cyclist •Rode mountain bicycle 8,000 miles visiting 25 countries •Developed initial concept, recruited partners, organized training, trail rides and planned itinerary
Mike Haines
Graduated magna cum laude, Rotary Foundation Scholarship and Eagle Scout