Mihaela Cristea

Current

Project Manager at Fashion Days Shopping

Past

E-commerce Project Coordinator at Direct Home Delivery
Business Analyst at Benefica SA, Grivco Grup
Business Information Sources Consultant at intellCompetitiv

Marketing Manager at intellCompetitiv

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1 more...

Education

ACI - Academy of Competitive Intelligence
Universitatea din Bucuresti
Colegiul Mihai Eminescu, Braila

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Recommended

1 person has recommended Mihaela

Connections

189 connections

Industry

Internet

Websites

Mihaela Cristea’s Summary

Mihaela Cristea’s Specialties:

E-commerce, Online marketing, Business Analysis

Mihaela Cristea’s Experience

Project Manager

Fashion Days Shopping

(Internet industry)

December 2008 — Present (1 year 1 month)
E-commerce Project Coordinator

Direct Home Delivery

(Internet industry)

May 2008 — October 2008 (6 months)

Online and offline marketing including PR, TV & elevator advertising, events, online marketing, web site design, email, offline and online partnerships, online social networking, blogs, PPC, natural google, search, customer service, advertising, print advertising and copy
• developing and optimizing the customer online experience
• managing the evolution of the customer online relationship through the definition, design, and delivery of improvements in site design & usability, product placement and functionality
• identifying and promoting ways to strengthen Direct Home Delivery’s brand online
• identifying and delivering ways of promoting the on-line services to customers, increasing online activity
Blogging strategy, content management, search engine optimization
Competitor research & analysis, knowledge management
Working with all areas of Direct Home Delivery to ensure integrated marketing activity
Business Analyst

Benefica SA, Grivco Grup

(Investment Management industry)

February 2008 — October 2008 (9 months)

Collecting data and information from public sources
Industry analysis: E-commerce, Retail, FMCG, Fashion, Food, Decor, Hospitality-Hotels, TV-Entertainment
Studying threats and opportunities
Reporting information as management decision plans
Other responsibilities
Business Information Sources Consultant

intellCompetitiv

(Privately Held; 1-10 employees; Management Consulting industry)

March 2007 — September 2007 (7 months)

Gathering data and information from public sources
Evaluating the information sources from different industries (banking, constructions, food, retail, furniture)
New information sources research & analysis, gathering techniques
Reporting information as management decision plans
Research & analysis for the industries our clients were in
Evaluating & negotiating the agreements with external providers of business information
Trainer: Ethics in Competitive Intelligence, Counterintelligence, Collecting information from primary and secondary sources, Internet Intelligence, Blog Marketing
Other responsibilities
Marketing Manager

intellCompetitiv

(Privately Held; 1-10 employees; Management Consulting industry)

March 2005 — March 2007 (2 years 1 month)

Creating and implementig the company’s marketing plan
Market(ing) & competitor research
National & International events: seminars, courses, trainings, conferences
PR

Mihaela Cristea’s Education

ACI - Academy of Competitive Intelligence

2007 — 2007

Activities and Societies:

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Intelligence Sources & Collection Techniques
Competitive Benchmarking & Tactical Analysis
Cross-Competitor Analysis
Managing the Intelligence Program
Universitatea din Bucuresti

Law School 2000 — 2004
Colegiul Mihai Eminescu, Braila