
Managing Director at Confidential
Portugal

Managing Director at Confidential
Portugal
2. Education
Ms.D. - MASTER DIPLOMA in Science Degree - Master in European Studies (economical field) by the Portuguese Catholic University
University GRADUATE DIPLOMA - in International Relations (economical field) (B.A) by the Lusíada University of Lisbon
MASTER DIPLOMA in Commercial Management and Marketing (A+) D. Systems by the service direction of IBM Institute
University GRADUATE DIPLOMA - in Marketing Management by the Advanced Institute of Marketing La Hulpe Belgium
3. Other Certificates (+ 500 hours)
Defence Course at the National Institute of Defence
Top Management Course in A.E.S.E (Business School)
Result's Optimisation Program, Meridien Hotels in Paris
4. Languages & IT
Portuguese, English, French and Spanish
Italian
MS Office, Windows (word, excel, power point, access, photo editor), Linux, as well as Outlook Express and Internet Explorer.
5. Work Experience (Corporations)
2003 – Managing Director of an Advertising and Marketing Services company
1998 - General Manager of Ceramic Industrial Group With 3 industrial plants. (Secla) - Main Responsibilities: Coordination of the Commercial (international), Finance, Industrial, Supply and Human Resources areas.
1986 - Marketing Director - Food Industry - in a Portuguese leading Food Company “Nacional – CITC, S.A. (Pasta products, Cookies, Cereal Flakes, Wheat Flour)
6. Teaching Experience (University, Management, Conferences)
6.1 - University
Professor at the Superior Studies of Marketing and Publicity of IADE and Member of the Scientific Council
6.2 – Professional Teaching and Couching delivered to some enterprises (Top Management)
6.3 – More than 50 Conferences delivered in Portugal, Spain, France & UK.
7. Published Book
Portugal and the European Union 1947/2004 – Ed. Sete Caminhos Lisbon
8. President of the General Assembly of A.A.E.E. - Associação dos Antigos Alunos do Instituto de Estudos Europeus da Universidade Católica Portuguesa
Strategy; Planning; Organization Methods; Branding and Identity; Advertising; Publicity; Merchandising; Below-the-line; Statistics; Market Research; Pricing; Product Management; Competitive analysis; Franchising & Management contratcts; Human Resources; Recruiting People; Management Contracts; Banking negotiation; Distribution Negotiation; Union negotiation;
(Privately Held; 51-200 employees; Marketing and Advertising industry)
January 2003 — Present (7 years )
Managing Director of an Advertising, Publicity and Commercial & Marketing Consultancy company
Main responsibilities: Strategic Planning, consultancy, Coordination and Control of the Advertising, Publicity and
Below-the line communications Department; Coordination of the Consultancy Department. Establishing relations and
negotiations with the highest level of Management, with public and private entities and clients. Negotiations at the
highest level of management with the Medias.
(Privately Held; 501-1000 employees; Glass, Ceramics & Concrete industry)
January 1998 — December 2002 (5 years )
A Ceramics Industrial Group with 3 industrial plants (SECLA, SA)
(Consumer Goods - B2B & B2C activities)
Main Responsibilities: Strategic planning, Coordination and supervision of the Marketing, Finance, Industrial -
(factories, production, quality &, supplies) and Human Resources (careers, recruiting & salaries) - departments.
International negotiations with the main Wholesalers and Retailers in Europe, Africa, North America and of some
Asian countries)
(Privately Held; 201-500 employees; Hospitality industry)
January 1995 — December 1997 (3 years )
(Hotel & Leisure activities - B2B & B2C activities)
Main Responsibilities: Coordination of the commercial and hotel operations departments in Portugal. International
negotiations with the most important Tourism Tour Operators of North America, Europe and of some Asian
Countries.
(Privately Held; 51-200 employees; Retail industry)
January 1993 — December 1994 (2 years )
A House Luxury Products Retailer Group (DIMENSÃO, S.A.)
(Luxury Design Goods - B2C activities)
Main Responsibilities: Strategic Planning, Coordination of the Commercial, Marketing and Logistics Departments.
International negotiations with the household product’s suppliers from Europe and North America.
(Educational Institution; 51-200 employees; Education Management industry)
September 1986 — July 1993 (6 years 11 months)
Professor / Lecturer – at the University of Marketing and Publicity - IADE - 1986 till 1993, and
Member of the Scientific Council during the year 1992/1993. I was elected to the Council by my Professor / Lecturer
Colleagues. Disciplines under my responsibilities: Marketing I, Marketing II, Marketing III and Marketing Audit.
(Privately Held; 1001-5000 employees; Food Production industry)
January 1986 — December 1992 (7 years )
A Portuguese leading Food Company “Nacional – CITC, S.A. (Pasta
products, Cookies, Cereal Flakes, Wheat Flour).
(Consumer Goods - B2B and B2C activities)
Main responsibilities: Strategic Marketing planning, Product and Brand management; Communications Strategy;
Coordination of Advertising, Publicity, Merchandising and Below-the-Line campaigns; Trade Marks coordination of
legal activities; Coordination of the Sales and Logistics departments.
MSD Master in European Studies , European Studies , 2001 — 2003
B.A. (Hons) , International Relations , 1996 — 2000
Master , Marketing , 1995 — 1996
B.A. (Hons) , Marketing
Strategic Planning; Management; International Politics; Diplomacy; European Affairs; Music; Dancing; Tennis; Rugby
Defence Auditors Association; SHIP; American Club of Lisbon; Geographique Society;
Journalist of the Year 2007 (Regional Press) - delivered by S.H.I.P. - Portugal
Journalist of the Year 2008 (Regional Press) - delivered by S.H.I.P. - Portugal