
President, SalesGen Corp
San Francisco Bay Area

President, SalesGen Corp
San Francisco Bay Area
STRATEGY & BUSINESS DEVELOPMENT EXECUTIVE
• Accomplished business developer with 16 years experience including a decade spent growing marketing, advertising and digital distribution businesses in the U.S., Europe and Asia.
• Functional expertise in strategic planning, business development, product management, online advertising and sales. Known for results-driven leadership, successful partnerships, creative problem-solving and detailed financial management.
• Scaled startup to 5,000 sales leads per month, created strategy for $100M advertising business, launched Asia’s first Rights Management and Europe’s first email payment services, made first $1M sale at 25 and earned a Wharton MBA.
Ad Operations & Network Management, Affiliate Marketing, Blog & Social Media Marketing, Business & Corporate Development, Competitive Analysis, Consumer (B2C) & Business (B2B) Advertising, CPA, CPM & CPC Campaign Management, Display Advertising, Ecommerce, Email Marketing, Interactive Media Planning & Buying, Lead Generation, Portal Negotiation, Project Management, Sales Management, Search Engine Marketing (SEO & SEM), Strategic & Financial Planning, UI Design, Web 2.0 Application Development
(Marketing and Advertising industry)
May 2005 — Present (4 years 8 months)
Online financial products marketing and lead generation business. Client advertisers (and investors) primarily from the consumer products, finance and insurance industries. Partners include display, search and email publishers.
(Privately Held; 51-200 employees; Online Media industry)
July 2004 — April 2005 (10 months)
Head of Vendare's corporate and business development functions. Responsible for strategic planning, M&A and corporate-level business development for this diversified online marketing services firm.
(Privately Held; 51-200 employees; Financial Services industry)
May 2000 — May 2002 (2 years 1 month)
Responsible for customer- and partner-facing business functions including sales and business development. Helped launch Europe's first online music (DRM) and person-to-person payments services.
(Privately Held; 51-200 employees; Consumer Goods industry)
March 1999 — March 2000 (1 year 1 month)
Responsible for evaluating, negotiating and implementing key partnerships including online marketing, technology and fulfillment relationships with companies such as AOL, Microsoft and ClientLogic.
(Privately Held; 10,001 or more employees; BAH; Management Consulting industry)
August 1997 — May 1999 (1 year 10 months)
Developed and implemented sales growth and expense reduction programs for institutional clients including Viacom, the NBA, the NAA and Lucent.
(Public Company; 10,001 or more employees; ACN; Information Technology and Services industry)
June 1989 — July 1995 (6 years 2 months)
Marketed, sold and implemented global equity trading and portfolio accounting systems to large asset managers including Capital Research Management Company and Capital Guardian Trust. Accenture was formerly known as Andersen Consulting.
N/A , Mandarin , 2003 — 2004
Intensive Mandarin study at China’s top-ranked language school. Passed HSK level 3 exams (high school).
MBA , Finance, Competitive Strategy , 1995 — 1997
Masters degree in Business Administration. Double major in Finance and Competitive Strategy. Advanced study projects in Technology Sector M&A.
BS , Finance , 1984 — 1988
Graduated Magna Cum Laude, Beta Gamma Sigma (highest scholastic honors).
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Miramonte High School Alumni