Senior Consultant at tensor c interactive gmbh
Nürnberg Area, Germany
- Current
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- Senior Consultant at tensor c interactive gmbh
- Past
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- Marketing at WaveLight AG
- Marketing and PR at portamundi GmbH & Co. KG
- Junior-Kontakter at Flad & Flad GmbH
- Office Apprentice at NürnbergMesse GmbH
- Education
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- FernUniversität in Hagen
- Connections
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20
connections
- Industry
- Marketing and Advertising
- Websites
Michael van Laar’s Summary
Marketing and PR professional with profound experiences in branding, classical advertising, dialogue marketing, online marketing, public relations and web design.
At the B2B marketing agency tensor c in Fürth, Germany, I work as a Consultant. Until September 2007 I attended to all corporate identity issues of the German medical device specialist WaveLight, with special focus on corporate design, as well as to image communication and internal communication. Prior to this I was concerned with marketing and public relations for the communication agency portamundi. This included all kinds of marketing and PR for the marketing/advertising service portfolio as well as for the enterprise content management system contentXXL.
In my personal (German-language) weblog www.marketingblogger.de I write about public relations, marketing and advertising.
Michael van Laar’s Specialties:
corporate identity, corporate design, corporate communication, corporate behaviour, corporate culture, branding, marketing, direct marketing, dialogue marketing, online marketing, advertising, PR, public relations, blogs, weblogs, web design, usability, web standards
Michael van Laar’s Experience
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Senior Consultant
tensor c interactive gmbh
(Privately Held; 1-10 employees; Marketing and Advertising industry)
October 2007 — Present (1 year)
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Marketing
WaveLight AG
(Public Company; 201-500 employees; WLT.DE; Medical Devices industry)
September 2005 — September 2007 (2 years 1 month)
Corporate identity issues, with special focus on corporate design, as well as to image communication and internal communication
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Marketing and PR
portamundi GmbH & Co. KG
(Privately Held; 11-50 employees; Marketing and Advertising industry)
December 2001 — August 2005 (3 years 9 months)
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Junior-Kontakter
Flad & Flad GmbH
(Privately Held; 51-200 employees; Marketing and Advertising industry)
July 2001 — November 2001 (5 months)
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Office Apprentice
NürnbergMesse GmbH
(Privately Held; 51-200 employees; Events Services industry)
September 1999 — July 2001 (1 year 11 months)
Michael van Laar’s Education
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FernUniversität in Hagen
Diplomkaufmann, Economics, 2002 — 2011 (expected)
Thematic priority: Marketing
Additional Information
Michael van Laar’s Websites:
Michael van Laar’s Interests:
music (piano, guitar, home recording, production), graphics, design, web publishing
Michael van Laar’s Groups:
Marketing-Club Nuremberg
Michael van Laar’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
