
Partner at Digitas, Publicis | Co-founder at PrivateOutlet.com
Paris Area, France

Partner at Digitas, Publicis | Co-founder at PrivateOutlet.com
Paris Area, France
Entrepreneur (e-commerce | automotive aftermarket | marketing services)
Offline and digital marketing / strategy, e-commerce
Management, digital marketing and e-commerce, customer relationship management, strategic, business and revenue planning and roll-out, Internet / marketing project management, creative process and more...
(Privately Held; Marketing and Advertising industry)
March 2009 — Present (9 months)
Senior Partner, within the dedicated Publicis agency for Carrefour.
In charge of digital, e-commerce and mobile strategy for Carrefour, in France and worldwide.
(Public Company; PUB; Marketing and Advertising industry)
March 2008 — Present (1 year 9 months)
Digitas is one of the world’s leading marketing agencies for the digital age.
I handle new business, day-to-day management of the expertise teams, and am reponsible for the P&L of key accounts: CDiscount.com, LaRedoute.com, Rushcollection.com, Surcouf.com, Europ Assistance, Groupe SEB, Reader's Digest, Raja, Carrefour, among others.
Digitas helps blue-chip global brands develop, engage and profit from their customers through digital, direct and indirect relationships.
Driving accountable and measurable relationship engines, Digitas marries art (creativity and insight) and science (analytics, delivery, media, measurement, strategy and technology) across digital and direct media.
The agency brands include Digitas, Digitas Health, Prodigious Worldwide and Solutions | Digitas.
Digitas is a member of the Paris-based Publicis Groupe S.A. (Euronext Paris: FR0000130577, NYSE: PUB), the world's fourth largest communications group and second largest media counsel and buying group.
(Privately Held; 11-50 employees; Internet industry)
December 2006 — Present (3 years )
(Privately Held; 11-50 employees; Internet industry)
December 2006 — February 2008 (1 year 3 months)
Private Outlet (www.privateoutlet.com) is the first European private shopping club.
A members-only website, Private Outlet organises on-line event sales of products from the greatest brands in the world, with reductions of up to 70% on store prices.
Fashion, sport, beauty, interior decoration, jewellery, high-tech, home electrics, accessories and more: every brand you could hope to find is on offer in a dedicated and exclusive environment!
Thought out as an e-commerce 2.0 service, Private Outlet also represents a community with a passion for shopping, brand aficionados with a genuine curiosity on what the world of retail has to offer. Members can customise their online purchases, share their findings and benefit daily from special offers exclusively designed for them.
As of December 2006, Private Outlet operates in France, the UK, Germany, Spain and Italy.
Visit us at www.privateoutlet.com!
(Privately Held; 1001-5000 employees; LSE:DSGI; Internet industry)
April 2005 — November 2006 (1 year 8 months)
Fotovista (TO: €474 Mn, staff: 1,600 - subsidiary of DSGi Ltd, TO: €11 Bn, staff: 40,000) is the European leader of online retail for high tech products thanks to PIXmania.com.
I successfully set-up and managed e/merchant (staff: 80) , Fotovista's e-commerce outsourcing services.
e/merchant™ offers integrated solutions that enable brands and retailers to successfully run e-commerce businesses across Europe:
- e-commerce strategy consulting
- Core technology platform & services
- Logistics & fulfillment
- Customer care
- Creative, marketing & merchandising
- Financials and reporting
The offer:
www.e-merchant.com
The clients:
www.bouyguestelecom.com
www.tf1mobile.bouyguestelecom.fr
www.boutique.universalmobile.fr
www.pixmania.com
www.mypixmania.com
www.primashop.com
www.apache.fr
(Privately Held; 51-200 employees; Internet industry)
January 2004 — April 2005 (1 year 4 months)
Image Force (Gross Margin: €10 Mn, staff: 90) is one of the first independent communications group in France. The group operates on three key activities: advertising (MACHINATION), new media and interactive marketing (LOGWITHME), corporate editing (SEQUOIA).
I was responsible for the P&L of LOGWITHME, a business unit of 12 people.
A sample of LOGWITHME clients: La Poste, Audi, Peugeot, Intermarché, ADP, Henkel, Hasbro.
(Non-Profit; 1-10 employees; Program Development industry)
March 2003 — April 2005 (2 years 2 months)
Campo Abierto is a non-profit, raising funds to provide portable drinking water wells to Saona Island's population (Dominican Republic).
(Privately Held; 51-200 employees; Internet industry)
September 2001 — December 2003 (2 years 4 months)
Imageforce.com is the former brandname of Groupe Image Force.
(Privately Held; 11-50 employees; Internet industry)
January 2001 — December 2003 (3 years )
Founded by Image Force and Crédit Lyonnais, Networth is an ASP software company, and editor of the www.esqualite.com portal, an online website creation service for SOHOs and professionals.
(Privately Held; 1-10 employees; Automotive industry)
February 1998 — December 2000 (2 years 11 months)
Arelex Motor Parts (TO: €3 Mn, staff:4) was a family-run trading company which exported automotive spare parts, mostly to West Africa and Middle-East markets.
Direct OEM suppliers included Honeywell, Valeo, Magnetti Marelli, Sachs, Peugeot...
We also launched our own range of OEM quality products, through the Autopal Motor Parts brand.
MBA , Marketing, Consumer Behavior, Business, General Management , 1999 — 2001
MSG , Finance, Tax Law , 1994 — 1998
basketball,Internet,e-commerce,music,comics,travel
HEC MBA (isa) alumni,Campo Abierto,Cisco Systems France basketball team, EBG, Ketchum Paris Show