Michael Savoni

Current

• Account Coordinator at Eisbrenner Public Relations

Past

• Freelance Graphic Designer at USA Self Employed
• MSU PRSSA Bateman Team Member at PRSSA Annual Bateman Case Study Competition
• Corporate Communications Intern at DTE Energy

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Education

• Michigan State University

Recommended

5 people have recommended Michael

Connections

174 connections

Industry

Public Relations and Communications

Websites

• My Company
• My Twitter

Michael Savoni’s Summary

Strategic public relations and marketing communications professional with experience providing both B2B and B2C support via:

- Communication Strategy
- New Media/Web 2.0 and Traditional Media Strategy
- Marketing Strategy
- Integrated MarComm support
- Media Relations (Building and maintaining relationships with media)
- Messaging / Key Message Development
- Various forms of Professional and Technical Writing

- Experience in the Automotive, Technology, Fashion and Energy Industries.
- Both PR Agency and Corporate Communications experience

Michael Savoni’s Specialties:

- Extensive Social Media/Web 2.0 experience
- Proficient in Adobe Photoshop, Adobe ImageReady, Adobe InDesign, Microsoft Office and Cision MediaSource / Bacon's.
- Ability to read, write and speak the Spanish language.
- Experience with both PC and Mac.

Michael Savoni’s Experience

• Account Coordinator

  Eisbrenner Public Relations

  (Privately Held; Public Relations and Communications industry)

  May 2008 — Present (1 year 8 months)

  Providing strategic B2B and B2C public relations support for several technology, automotive and fashion-based clients. Responsibilities include developing and executing client communication and marketing plans, communication strategy, fostering and maintaining media relationships and day to day writing and research support.
  
  Member of the Eisbrenner Public Relations Strategic Social Media practice, providing research and social media strategy implementation both internally and with clients.
  
  Member of the Eisbrenner Public Relations Message Coaching practice, providing key message development and message restructuring for various clients.

• Freelance Graphic Designer

  USA Self Employed

  (Graphic Design industry)

  August 2005 — May 2008 (2 years 10 months)

  Branding-
  Design/Re-design logos and taglines for startup companies and organizations. Experienced in Adobe Photoshop, ImageReady, InDesign, and more.

• MSU PRSSA Bateman Team Member

  PRSSA Annual Bateman Case Study Competition

  (Non-Profit; Public Relations and Communications industry)

  October 2007 — March 2008 (6 months)

  Created a grassroots campaign for General Motors - Chevrolet's "Safe Kids Buckle Up" program focused heavily on viral marketing and new media. Competed nationally in the Bateman Case Study Competition among 82 colleges and universities for the best campaign. Received a 4th place Honorable Mention for our campaign.

• Corporate Communications Intern

  DTE Energy

  (Public Company; 10,001 or more employees; Utilities industry)

  May 2007 — August 2007 (4 months)

  -Internal public relations
  -Wrote published articles for DTE’s Connections magazine publication.
  -Wrote corporate-wide internal daily newsletters.
  -Wrote and produced scripts for web-based informational videos on the corporate website.
  -Held meetings, interviewed executives, researched, and benchmarked annual reports.

Michael Savoni’s Education

• Michigan State University

  BA - Communcations , Specialization in Public Relations , 2004 — 2008

  Graduated with Honors (top 10%) in Communications, Specialization in Public Relations, Emphasis in Spanish.

  Activities and Societies:

  Public Relations Student Society of America

Additional Information

Michael Savoni’s Websites:

• My Company
• My Twitter

Michael Savoni’s Interests:

Creative, Public Relations, New Media, Social Media/Networking, Web 2.0, Marketing, Events, Automotive, Technology, Detroit Sports and Golf.

Michael Savoni’s Groups:

PRSA, PRSA-Detroit, MSUAA, Automation Alley Social Media Subcommittee, Mentor at Mentorship Connection

•    MSU Alumni Association
•    Michigan State University Alumni
•    ConnecTech Detroit
•    Motor City Connect
•    Communication Arts & Sciences Alumni - Michigan State University
•    Public Relations Society of America (PRSA National)
•    Michigan State University PRSSA
•    Twitter
•    Public Relations Professionals
•    Detroit Young Professionals
•    Automation Alley
•    IPREX
•    Eisbrenner Public Relations
•    PRSA-Detroit
•    DTE Energy Employees and Alumni
•    Original Equipment Suppliers Association
•    PRSA New Professionals Section
•    Michigan State University Alumni - Public Relations Professionals
•    Social Media Recruiting Group
•    Social/Digital Media

Michael Savoni’s Honors:

- Ranked 4th best Public Relations Campaign in a field of 82 colleges and universities for the 2008 annual PRSSA Bateman Case Study Competition.

- Graduated with Honors in top 10% of my class from Michigan State University.

- Dean's List (6X).

Michael Savoni’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• reference requests
• getting back in touch