B-School Professor & Consultant--Corporate Communication, social media, and Leadership
Singapore
- Current
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- Assistant Professor at Singapore Management University
- Past
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- Interview at Marketing Magazine
- case writer at I-Flex
- Visiting Associate Professor at Chuo University, Japan
- Visiting Faculty at Bled School of Management
- Visiting Faculty at Helsinki School of Economics
- Education
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- University of Minnesota-Twin Cities
- Recommended
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1 person has recommended Michael - Connections
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67
connections
- Industry
- Public Relations and Communications
- Websites
Michael Netzley’s Summary
My career has been a balance of university teaching with industry consulting, though I am primarily a scholar (on the business school faculty at Singapore Management University). I have a love for both corporate communication and leadership.
More recently I have developed a passion for social media. While trying to write two blogs and record two podcasts on a semi-regular basis, I am deeply curious about how the web 2.0 technolgies are changing how corporations are talking with and listening to stakeholders.
My executive education and private consulting clients include Intercontinental Hotel Group, IBM, SUN, Koram Bank, US Bancorp, Key Bank, Singapore's CPF, Singapore's MFA, GIC, 3M, Motorola, Singtel, Telus, Text 100, NOL, Shell, and CARE.
Increasingly I am spending my time on the speaking circuit, and have been a regular presenter in Singapore, Hong Kong, Indonesia, Malaysia, and London.
Before moving to Singapore in 2002, I had the honor of working around the world in places as diverse as Argentina, Germany, Finland, Slovenia, and Japan. I spent six years teaching in the MBA program at the University of Minnesota's Carlson School of Management while also completing my PhD in communication studies.
I have co-authored three books in English, had two translated to simplified Chinese, and authored an instructional CD-ROM. I have been academic advisor on more than 50 original case studies, and currently I am writing my fourth book about corporate communication in Asia.
Michael Netzley’s Specialties:
Corporate communication, reputation management, social media, leadership development, basic negotiation training, conflict management and mediation, and business writing and speaking.
Michael Netzley’s Experience
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Assistant Professor
Singapore Management University
(Public Relations and Communications industry)
July 2002 — Present (6 years 4 months)
Teaching undergraduate and executive education courses. At the undergraduate level I teach "Managing Corporate Reputation and External Relations" and "Social Media and Corporate Communication Across Asia." My executive courses are primarily in leadership. Previously I led the teach excellence initiative and directed the Centre for Communication and Teaching Excellence.
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Interview
Marketing Magazine
(Public Relations and Communications industry)
2008 — 2008 (less than a year)
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case writer
I-Flex
(Public Company; Public Relations and Communications industry)
2006 — 2006 (less than a year)
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Visiting Associate Professor
Chuo University, Japan
(Education Management industry)
2005 — 2005 (less than a year)
Spent four months teaching undergraudate and MBA students. I taught corporate communication and research writing.
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Visiting Faculty
Bled School of Management
(Education Management industry)
2002 — 2005 (3 years)
Teach leadership and communication in the Presiedent's MBA Program.
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Visiting Faculty
Helsinki School of Economics
(Education Management industry)
2002 — 2004 (2 years)
Taught management communication in the International MBA program.
Michael Netzley’s Education
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University of Minnesota-Twin Cities
1996 — 2002
Additional Information
Michael Netzley’s Websites:
Michael Netzley’s Interests:
Professionally, I am passionate about corporate communication and leadership. I love case-method teaching. I am also dedicated to social media and studying how these 2.0 technologies are changing the way companies interact with stakeholders. Outside the office I love to cook, scuba dive, and spend time with my family. My life-long journey has been to read the world's best literature, and I hope I have another 40 years to keep working on that task. A little Blue Note jazz to fill in the gaps, and I am a happy man.
Michael Netzley’s Groups:
Association for Business Communication
Reputation Institute, PodCamp, Singapore Management University
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Ogilvy PR Worldwide/ 360° Digital Influence -
Prediction Markets
Michael Netzley’s Honors:
Nominated for most innovative teacher award at SMU
Michael Netzley’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- expertise requests
- reference requests
- getting back in touch
