
Medical Informatics Consultant and Educator
Greater San Diego Area

Medical Informatics Consultant and Educator
Greater San Diego Area
Experienced sales and marketing executive, with a focus on new market development. A track record of 125% annual growth rate in new markets using a proven methodology to develop new strategic alliances with key customers and channel partners.
I believe that clinical systems are strategic healthcare business drivers, not just a means of automating clinical operations. I'm committed to propagating clinical systems and medical informatics through commercial ventures, training and academics.
Sales and marketing leadership, new market development, strategic alliances, EMR system selection, contract negotiation, coaching, commercial training and education.
(Educational Institution; Higher Education industry)
2008 — Present (1 year )
Northwestern University, Master's of Medical Informatics Program. Teaching a grad level course in clinical EMR systems selection, focused on acquisition planning, change management and negotiation tools and skills.
(Management Consulting industry)
2003 — Present (6 years )
Strategic alliance methodology training and consulting services to healthcare providers and vendors. EMR consulting services, training and process planning for ambulatory and acute care providers.
(Public Company; GE; Financial Services industry)
2001 — 2003 (2 years )
Launched a new business venture to open a market for enterprise wide EMR software solutions. Booked $37M in net new revenue in the first year.
(Computer Software industry)
1995 — 2001 (6 years )
Three Corporate Turnaround Situations:
CloserLook - SVP, Business Development and Marketing
Medicus - SVP, Sales and Operations, sold at a premium within 9 months
Health Data Sciences - North American Director of Sales, sold at premium within 18 months.
(Public Company; HPQ; Computer Hardware industry)
1981 — 1995 (14 years )
Corporate Accounts Manager, 8 Years.
Channel and Strategic Alliance development for Capital Equipment and Healthcare IT applications and infrastructure
Field Sales, Capital Equipment and Devices, 3 Years
Systems Engineer, Clinical Information Systems, 3 years.
BS , Molecular Biology , 1973 — 1975
MS , Medical Informatics
HP Alumni Association,
Healthcare Information Systems Society (HIMSS)
Green Belt Six Sigma, training at GE, National Science Foundation and National Library of Medicine research and education grants. Several research articles published in peer review scientific journals.