Michael Koza
SEM & Marketing manager, passionate about conversion rate optimization, analytics driven strategies and e-marketing
- Location
- France
- Industry
- Internet
As a LinkedIn member, you'll join 150 million other professionals who are sharing connections, ideas, and opportunities. And it's free! You'll also be able to:
- See who you and Michael Koza know in common
- Get introduced to Michael Koza
- Contact Michael Koza directly
Michael Koza's Overview
- Current
-
- SEM Manager at G4interactive
- Past
-
- Marketing Manager at Portail du Bijou
- Performance manager at eCookie
- Traffic manager at AWE / Search Performance
- Persuasion architect at AWE / Search Performance
- Education
-
- HETIC (Haute Ecole des Technologie de l'Information et de la Communication)
- Cergy-Pontoise University
- Recommendations
-
3 people have recommended Michael
- Connections
-
199 connections
Michael Koza's Summary
I'm studying website's conversion rate optimisation.
Specialties
Persuasive architecture, ROI optimisation, conversion funnel, traffic management, affiliate marketing, e, marketing.
Michael Koza's Experience
SEM Manager
G4interactive
Privately Held; 1-10 employees; Internet industry
October 2011 – Present (9 months) Montreuil
- Project management
- Search Engine Marketing consulting
- Webmarketing
- Students and customers training
- Customer support
Google Analytics Individual Qualification (GAIQ) granted from 11/30/2011
Traffic manager
AWE / Search Performance
Privately Held; 11-50 employees; Marketing and Advertising industry
July 2009 – September 2009 (3 months)
Traffic optimisation, CPC, CPM, CPA, affiliation, insert orders from AdFront, Google DoubleClick.
- Ads management.
- Visual and landing pages optimisation.
- ROI reporting.
Persuasion architect
AWE / Search Performance
Privately Held; 11-50 employees; Marketing and Advertising industry
March 2009 – June 2009 (4 months)
CRO, persuasion architecture, ROI, tracking, landing pages, post-click marketing, personas, user-testing.
- conversion funnel & ROI optimisation
- persuasion architecture recommendations.
Michael Koza's Languages
-
Français
-
Anglais
Michael Koza's Skills & Expertise
Michael Koza's Education
HETIC (Haute Ecole des Technologie de l'Information et de la Communication)
B+5, Project management, business strategy, multimedia, marketing
2009 – 2012
Test of English for Internation Communication (TOEIC), may 2011 : 985/990.
Google Online Marketing Challenge (GOMC), april 2011 : Strong.
School admission jury (4 times in 2011).
H2 marketing jury (june 2011).
Opening speech in april 2011 for the P2010 graduation ceremony.
Activities and Societies: Member of the junior entreprise Syner'HeTiC. Speaker in traffic acquisition & conversion rate optimization (december - january 2011).
Cergy-Pontoise University
B+2 - DUT SRC, Project management, web development, communication
2007 – 2009
Best class average
Michael Koza's Additional Information
- Interests:
-
Keen interest in archery, archer since 1999.
- Groups and Associations:
-
Member of the French Data Network association.
-
- Honors and Awards:
-
2nd winner of the mobile application contest Mobi'Life - Handi'Paris iPhone&Android app.(Marketing manager).
Letter of congratulations from the Youth and Sport Ministry.
Contact Michael for:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
View Michael Koza’s full profile to...
- See who you and Michael Koza know in common
- Get introduced to Michael Koza
- Contact Michael Koza directly
Not the Michael Koza you were looking for? View more »
