Martijn Blom

Current

• Owner at 1 Direct Marketing
• Owner at Datability

Past

• Sr. Consultant Customer Intelligence at ING
• Campaign Manager 1-to-1 Marketing at ING
• Direct Marketing Manager at ING

• Sales & Marketing employee at Carlson Wagonlit Travel

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1 more...

Education

• Institute of Higher European Studies

Recommended

2 people have recommended Martijn

Connections

157 connections

Industry

Marketing and Advertising

Websites

• My Company
• My Blog
• My RSS feed

Martijn Blom’s Summary

Dedicated and experienced Direct Marketing & Interactive Marketing professional. Specialist in personal, interactive communications. Knowledge of the full direct marketing cycle. From database marketing to communication and from campaign management to innovative direct marketing. Experienced in cross sell, up sell, retention and acquisition campaigns for different channels (inbound/outbound): mail, internet, (cell)phone, e-mail. Innovative marketer and social media/web2.0 enthusiast. Expert consultant.

Martijn Blom’s Experience

• Owner

  1 Direct Marketing

  (Marketing and Advertising industry)

  October 2007 — Present (1 year 10 months)

  Freelance consultancy in marketing. Specific expertise:
  direct marketing, dialogue marketing, digital media, web2.0

• Owner

  Datability

  (Partnership; Marketing and Advertising industry)

  July 2007 — Present (2 years 1 month)

  Datability develops and executes Smart Marketing concepts in order to create added value to your customers. Key in this concept is to establish 1-to-1 communications to strenghten the bond with your company and your customers and to make the right offer at the right time through the right channel to the right client with the right message.
  
  With Smart Marketing your client satisfaction will rise, you will retain your customers, increase customer value and let your business grow.

• Sr. Consultant Customer Intelligence

  ING

  (Public Company; Banking industry)

  2003 — 2007 (4 years)

• Campaign Manager 1-to-1 Marketing

  ING

  (Public Company; Banking industry)

  2001 — 2003 (2 years)

• Direct Marketing Manager

  ING

  (Public Company; Banking industry)

  1998 — 2001 (3 years)

• Sales & Marketing employee

  Carlson Wagonlit Travel

  (Leisure, Travel & Tourism industry)

  1995 — 1998 (3 years)

Martijn Blom’s Education

• Institute of Higher European Studies

  International Marketing Management 1990 — 1994

Additional Information

Martijn Blom’s Websites:

• My Company
• My Blog
• My RSS feed

Martijn Blom’s Interests:

Great ideas, innovation, travel to unknown destinations, the unexpected!

Martijn Blom’s Groups:

* Platform Innovation in Marketing
* CRM Association
* NIMA
* Freelance Factory
* The Circle for customer knowledge

•    On Startups - The Community For Entrepreneurs
•    Next Gen Market Research (NGMR) The fastest growing Consumer Insights group
•    The Next Web Conference & Blog
•    Lef moet lonen (900+)
•    Marketing Intelligence Netherlands
•    Financial Direct Marketing Professionals
•    Dutch Database Marketeers
•    Social Media Marketing
•    Freelance Factory
•    The Circle For Customer Knowledge
•    Social Media Mafia
•    PINC Movement
•    European marketing professionals
•    ING Network
•    PIM (Platform Innovatie in Marketing)
•    NIMA
•    Marketing ROI and Effectiveness
•    Interim Marketing en MarCom Professionals
•    Platform Zelfstandige Ondernemers (PZO)
•    Internet World - Future of Social Media
•    Nederlands MediaNetwerk
•    interim opdrachten marketing/communicatie
•    Customer Dialogue Marketing
•    Social Media Professionals Association
•    Digital Direct Marketing
•    Direct Marketing Nederland
•    TEDxAmsterdam
•    JazzInBusiness

Martijn Blom’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch