Graphic identity and brand development expert
Greater New York City Area
- Current
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- Creative Director at Merola Design and Marketing
- Past
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- Freelance Creative Director at Look Advertising
- Freelance web designer at Emerging Solutions LLC
- Art Director at Meier Advertising
- Associate Art Director at William Snyder Design
- Graphic Designer at J.Crew Catalog
- Education
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- School of Visual Arts
- Connections
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60
connections
- Industry
- Graphic Design
- Websites
Rob Merola’s Summary
Creative Director with extensive corporate identity and brand development experience.
Rob Merola’s Specialties:
Corporate identity, brand development, advertising and website design.
Rob Merola’s Experience
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Creative Director
Merola Design and Marketing
(Marketing and Advertising industry)
January 1997 — Present (12 years 11 months)
• Corporate identity and graphics for small to mid size businesses.
• Brand consulting and design services.
• Development of sales materials, press kits and ad campaigns.
• Retail design and graphics systems.
• Package design and restaurant identities. -
Freelance Creative Director
Look Advertising
(Privately Held; 11-50 employees; Marketing and Advertising industry)
August 2006 — March 2008 (1 year 8 months)
Advertising, brand development, corporate identity and art direction for several national retail clients including: American Express, Avon, Godiva and Levitz.
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Freelance web designer
Emerging Solutions LLC
(Graphic Design industry)
2005 — 2007 (2 years )
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Art Director
Meier Advertising
(Privately Held; 1-10 employees; Marketing and Advertising industry)
January 1996 — January 1998 (2 years 1 month)
Art Director for boutique ad agency and branding firm. Developed brand strategies, ad campaigns and graphic identities for home, fashion and retail industries.
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Associate Art Director
William Snyder Design
(Privately Held; 1-10 employees; Design industry)
January 1994 — January 1995 (1 year 1 month)
Graphic design and corporate identity work for the entertainment industry.
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Graphic Designer
J.Crew Catalog
(Public Company; 501-1000 employees; JCG; Apparel & Fashion industry)
January 1992 — January 1994 (2 years 1 month)
Graphic Designer in the catalog creations department
Rob Merola’s Education
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School of Visual Arts
BFA , Graphic Design , 1984 — 1988
Additional Information
Rob Merola’s Websites:
Rob Merola’s Interests:
design, new media, music, photography, snowboarding
Rob Merola’s Groups:
AIGA, BNI, Greenpeace
Rob Merola’s Honors:
2001 Creativity Award of Best Retail Advertisement
Client: Kalkin + Company,
Publication: New York Times Magazine
Gold Award
2005 Best Organizational Newsletter Design
Publication: CityLand
Client: Center for New York City Law, New York Law School
Ross Sandler, Editor
Robert Merola, Designer
Rob Merola’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
