Mel Taylor

Mel Taylor

Local Sales Training & Revenue Development at GrowthSpur

Greater Philadelphia Area

Current
  • Local Sales Training & Revenue Development at GrowthSpur
  • President at Mel Taylor Media (Sole Proprietorship)
Past
  • Director of Web Sales at Fox Television, Philadelphia
  • Director of Internet Sales at Calkins Newspapers
  • Regional Sales Manager at Clear Channel Interactive
Education
  • Temple University
  • Drexel University
  • Monsignor Bonner High School
Connections
329 connections
Industry
Online Media
Websites

Mel Taylor’s Summary

Online Revenue & Digital Transition Strategy for Local Media and Small Business.


Mel Taylor’s Experience

  • Local Sales Training & Revenue Development

    GrowthSpur

    (Privately Held; Online Media industry)

    July 2009Present (5 months)

  • President

    Mel Taylor Media (Sole Proprietorship)

    (Sole Proprietorship; 1-10 employees; Internet industry)

    May 2007Present (2 years 7 months)

    Online Revenue Strategy for Local Media. Clients include Philly.com, Tribune Company, Advance Internet, Calkins Media, Blog Talk Radio, Newspapers and Technology Magazine.

  • Director of Web Sales

    Fox Television, Philadelphia

    (Public Company; Internet industry)

    20062007 (1 year )

    Internet Sales Managment, training and assistance for both local and national sales staff, at this Philadelphia based FOX o&o.......www.MyFoxPhilly.com. Development of convergence packages, creation of custom sponsorships, client presentations, etc.

  • Director of Internet Sales

    Calkins Newspapers

    (Online Media industry)

    20032006 (3 years )

    Director of Internet Sales for this dominant Suburban Philadelphia Newspaper group......www.phillyburbs.com. Sales training of Print reps, development of convergence packages, client presentations, etc.

  • Regional Sales Manager

    Clear Channel Interactive

    (Public Company; Broadcast Media industry)

    January 2000January 2002 (2 years 1 month)

    Provided Internet sales training and revenue development for 25 Clear Channel Radio markets. Creation of convergence packages, client presentations, web site functionality, etc.

  • Sales Executive

    Clear Channel Radio

    (Public Company; 201-500 employees; Broadcast Media industry)

    March 1998February 2000 (2 years )

  • On Air Talent

    CBS Radio & TV

    (Broadcast Media industry)

    19951998 (3 years )

  • On Air Talent

    WYSP, WDRE, WPST, WIOQ, WIFI

    (Public Company; 51-200 employees; Broadcast Media industry)

    February 1983June 1996 (13 years 5 months)

  • Asst. PD, On-Air Talent, WDRE

    The Morey Organization Inc.

    (Online Media industry)

    19921994 (2 years )


Mel Taylor’s Education

  • Temple University

    Communications, Marketing , Radio, TV, Marketing , 19841986

  • Drexel University

    Business and Marketing 19821983

  • Monsignor Bonner High School

    19751979


Additional Information

Mel Taylor’s Websites:


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