Melanie Seasons

Current

• New Media Relations at MS&L Digital

Education

• Eastern Michigan University

Recommended

2 people have recommended Melanie

Connections

86 connections

Industry

Public Relations and Communications

Websites

• My Company
• My Blog

Melanie Seasons’s Summary

Melanie Seasons is part of MS&L Digital's web outreach team. She is responsible for coordinating client accounts, pitching to new media outlets, and blog monitoring.

Melanie is the main contact for the firm's General Mills account and has conducted successful campaigns for brands Hamburger Helper, Nature Valley, and Fiber One. She was also part of a team that won the Word of Mouth Marketing Association's first-ever "Wommie" award for The Canary Project.

Prior to joining MS&L in 2006, Melanie did freelance work for Detroit's alternative culture weekly, Metro Times. She is a magna cum laud graduate of Eastern Michigan University, receiving highest honors for her thesis on European and American family values.

Melanie Seasons’s Specialties:

New media relations, influencer outreach, word of mouth marketing through blogs and message boards

Additional Information

Melanie Seasons’s Websites:

• My Company
• My Blog

Melanie Seasons’s Interests:

New media technology The "next big thing" Cultural differences in PR Hating on Twitter

Melanie Seasons’s Honors:

WOMMIE Award for "Building Buzz with The Canary Project"
http://www.womma.org/casestudy/wommies/

Melanie Seasons’s Contact Settings

Interested In:

• expertise requests
• business deals
• reference requests
• getting back in touch