
PPC Search Account Manager / SEM / Online Advertising Professional
Ahmadābād Area, India

PPC Search Account Manager / SEM / Online Advertising Professional
Ahmadābād Area, India
Internet marketing professional with very good capacity to generate trade leads by various means like PPC Advertising, search engine optimization, updating online presence of the company. Also working with tracking and analysis tools like Google Analytics®
Google Adwords, Yahoo Sponsored Search, MSN Adcenter, MIVA Pay-Per-Click Ads, PPC Landing Page analyzing, A/B Testing, Google Analytics, Search Engine Optimization, Search Engine Marketing, Search Engine Advertising, Pay per Click, Online Retail, Web strategy, Blogging
(Glass, Ceramics & Concrete industry)
2006 — Present (3 years)
Working with paid search services like Google Adwords®, Yahoo Sponsored Search®, MSN Adcenter® and Miva. Also working on Google Analytics® to optimise and analyse campaigns
Skills I developed...
* Proficient with Google Analytics and able to optimise and analyse campaigns
* Familiar with 3rd party search marketing management tools
* Proficiency in all MS Office packages
* Writing monthly reports for all web marketing activities
* Passionate for online marketing.
* Keyword database development
* Analyzing user behavior and effects of web marketing
* Onsite optimization - cross page linking, editing
* Offsite optimization - building relationships with link partners
* Writing monthly reports for all web marketing activities
* Email marketing
(Glass, Ceramics & Concrete industry)
July 2008 — August 2008 (2 months)
Introducing company's large range of products to international buyers through various means such as Internet, Direct mails, PPC Advertising, etc.
Increased the export sales of the group.
(Glass, Ceramics & Concrete industry)
August 2007 — July 2008 (1 year)
Internet marketing of ceramic sanitary ware products of the company. Also used PPC campaign for getting export inquiries/leads.
(Privately Held; 1001-5000 employees; Building Materials industry)
July 2006 — August 2007 (1 year 2 months)
I was looking after international marketing activities of the company.
Post Graduate in International Trade , International Marketing, e-commerce, International trade , 2005 — 2006
The program aimed at preparing qualified and skilled global business professionals, thereby strengthening the Country’s effort for promoting international business.
B.Sc. , Biotechnology , 2000 — 2003
The course aimed at teaching various aspects and latest developments of Biotechnology, Molecular Biology, Bioinformatics and Genetics
Google Adwords, Yahoo Sponsored Search, MSN Adcenter, Miva, SEO, Search Engine Optimalization, SEM, Search Engine Marketing, Google, Paid search, Internet technologies, Internet Commerce, Online Retail, Pay Per Click, PPC, Internet Business