Strategist for Startups
Mehmet Akar's Overview
- Koç Üniversitesi
- Bursa Science High School
Mehmet Akar's Summary
Thinking out of the box
Mehmet Akar's Education
2004 – 2009
Bursa Science High School
2001 – 2004
Mehmet Akar's Skills & Expertise
- Digital Marketing
- Social Media
- Marketing Strategy
- Digital Media
- Google Analytics
- Mobile Applications
- Digital Strategy
- Mobile Advertising
- Social Media Marketing
- Mobile Technology
- Customer Insight
- Google Adwords
- Customer Experience
- Social Games
- Mobile Analytics
- Customer Engagement
- Consumer Behaviour
- Online Marketing
- Online Advertising
- Mobile Devices
- User Acqusition
- Stock Exchange
- Capital Markets
- Stock Market
- Angel Investing
Mehmet Akar's Experience
Sales & Marketing Executive
Public Company; 1-10 employees; Internet industry
July 2012 – October 2012 (4 months) Istanbul, Turkey
-Informed & orientated SMEs (KOBI in Turkish) about Merger & Acqusitions
-Organizated seminars about Merger & Acqusitions collaborating via KOSGEB in Istanbul
-Getting SMEs together to help them grow their business with Merger & Acqusitions
-Managed Marketing Strategy&Communication, Customer Relations and Digital Marketing.
Computer Software industry
June 2011 – June 2012 (1 year 1 month)
Designed and made the UI of the android apps. Made R&D and marketing efforts for the apps. We became the Leader of the Turkish Android Market with more than 5m downloads. Managed all the Google Admob Mobile Display Banner Ads and Adword Campaigns of the apps.
Bus. Development & WOMM & SMM Specialist
Facebook Apps & Pages
May 2010 – September 2010 (5 months)
-Opened Facebook Fifa World Cup 2010 Page for Turkish Football Fans and brought the 3000 fans to the page. Managed the page and engaged with fans via presenting messages, match videos, etc about the tournament on the Facebook Page Wall.
-Developed the design and layout of the "Who is the winner of Fifa World Cup 2010?" Facebook Game. Made the WOMM of this game via sport&football forums and brought 2500 registered players to the app.
--Developed the design and layout of the "Futbolkopat-Prediction of Turkish Super League Matches" Facebook App-web-page with Facebook Oauth. Made the WOMM of this App-web-page via sport&football forums and created the Facebook Ads Campaign and brought 10000 unique visitors and 4000 registered players to the app-web page.
Self-Employed; 1-10 employees; Internet industry
March 2010 – May 2010 (3 months)
Opened and keep updated Twitter Account of the Twitter Mash-up - Twitwinner.
Announced all Digital&Social Media Bloggers and Twitter Mash-up Directories all over the world. For example, one of the biggest Polish Digital Media Blog has posted about Twitwinner and brought 3000 Unique Polish Visitor to Twitwinner.com.
Analyzed the Google Analytics of the website and planned the marketing strategy according to the analytics data.
Twitwinner.com has been chosen 2nd Killer Startup of the month on killerstartups.com via votes from Turkey Fans of Word of Mouth Community = Forums. Thus, twitwinner's Google Search Rank became 4, with all bloggers' and killerstartups' backlinks.
October 2009 – January 2010 (4 months)
Optimized the links, keywords of the website for the SEO. Analyzed the Google Analytics and focused on popular keywords and links. Made the "Secret" Marketing of the website via Womm and opened the Blogger-Facebook-Twitter Pages and posted messages to engage visitors, created informative slides about product via slideshare.
Brand&Online&SEM Marketing Assistant
Public Company; 10,001+ employees; 066570.KS; Consumer Electronics industry
October 2008 – June 2009 (9 months)
-Full Responsiblity of execution of LG Official TR Website collaborating with Publicis Bold Agency.
*Execution of 50000$ Google Adwords Campaign for LG TR
Website collaborating with Mindshare
*Researching Istanbul Bilisim’s Achievement in Google SEO
Campaigns. Meeting with them about it.
*Management of LG TR Ad Banner Campaign. Deciding to
put banners to which technology portals.
*Converting Global Website’s Home and Product Pages’
picture&flash contents to the TR Website
via adobe photoshop and flash.
-Responsible of "Competitor Analysis in Electronics Market" Project in retailers (Teknosa, Darty, Elektroworld,)
GSM Shops (Turkcell, Avea, Vodafone), Brand Shops (Samsung, Sony, Bosch, Nokia) and other channels which
LG's products' range is available.
-Participation of many important brand marketing meetings with Wunderman, Mindshare and Lobby PR Agency.
-Responsible of execution of LG Official Website collaborating with Publicis Bold Agency.
Youth Marketing Assistant
Privately Held; 1-10 employees; Marketing and Advertising industry
July 2008 – August 2008 (2 months)
Mehmet Akar's Organizations
Beyaz Show LG Sponsorship MeetingLG Representative
We met with Beyazit Ozturk and Kanal D Vice President to determine conditions and the content of the sponsorship collaborating with Mindshare Ad Agency.
“Atletizme Adanmış Bir Hayat, Koryürek, Türkiye’nin Olimpiyad Serüveni”Co-organizer
Co-Organizer of the Exhibition, “Atletizme Adanmış Bir Hayat, Cüneyt E. Koryürek, Türkiye’nin Olimpiyad Serüveni” in Yapı Kredi Kazım Taşkent Art Gallery.
9th Marketing Conference & ExhibitionParticipant
9th Marketing Conference & Exhibition (Lütfi Kırdar Convention &
Exhibition Centre presented by MCT (Management Centre Turkey)
based on the topics such as Blue Ocean Strategy: Making competition irrelevant”, “Managing emotion experience of customers”, “Building Loyalty”, “Agility vs. Absorption”, etc. (As a representative of LG Turkey)
Sony "Competitive Advantage" Case Study CompetitionCo-organizer
I organized&presented the Sony "Competitive Advantage" Case Study Competition among the Top Turkish MBA Students from Bogazici, Bilkent, Sabancı, Koc, ODTU, as a Koc University Marketing Club member.
"Career at LG Turkey" Presentation at Koc UniversityCo-organizer
I encouraged the Brand Marketing & HR Department to join Career Days at Koc University. I organized&presented the organization collaborating with HR Director Tugba Tugman.
LG Turkey BI (Brand Identity) WorkshopParticipant
(Ritz Carlton Hotel) LG Turkey BI (Brand Identity) Workshop (2 Days) Presented by Sung-Hun Han, Head of LG's Global Brand Marketing, and representatives of London-based Bartle, Bogle, Hegarty (BBH) Global Advertising Agency of LG.
Mehmet Akar's Certifications
“Dirty 99” Workshop based on the topic “How to develop AFM Cinemas’ Marketing Communications in terms of “360° Interactive Marketing Tools” organized by Project House Advertising Agency with the participation of Elif Öztürk, Marketing Director, AFM
- Serhat Akkılıç - Project House
Mehmet Akar's Additional Information
- Groups and Associations:
Contact Mehmet for:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch