
Business Analyst at Backcountry.com
Greater Salt Lake City Area

Business Analyst at Backcountry.com
Greater Salt Lake City Area
Experienced Business Analyst with a technical expertise in web analytics for e-commerce, content management systems, on-site organic search optimization, and front-end web design.
A leader who can motivate teams of creative and technical individuals to produce high quality results.
Web Analytics (Omniture, HBX, WebTrends and Google Analytics), Site Monitoring (Systems: Keynote, Gomez and Foglight from Quest), Search Engine Optimization,
Pay Per Click Advertising (Google and Y!), Content Management Systems, Vendor Selection, & Online Project Management
(Privately Held; 1-10 employees; Internet industry)
May 2007 — Present (1 year 1 month)
(Privately Held; 201-500 employees; Internet industry)
September 2006 — Present (1 year 9 months)
(Privately Held; 201-500 employees; Consumer Goods industry)
January 2006 — August 2007 (1 year 8 months)
(Privately Held; 51-200 employees; Internet industry)
October 2005 — September 2006 (1 year)
(Public Company; 201-500 employees; ESCC; Computer Hardware industry)
November 2004 — October 2005 (1 year)
(Public Company; 1001-5000 employees; ESCC; Computer Hardware industry)
October 1998 — November 2004 (6 years 2 months)
(Public Company; 501-1000 employees; ESCC; Computer Hardware industry)
January 1998 — October 1998 (10 months)
(Public Company; 10,001 or more employees; HON; Industrial Automation industry)
June 1997 — September 1997 (4 months)
(Public Company; 10,001 or more employees; CAT; Industrial Automation industry)
September 1995 — May 1997 (1 year 9 months)
BS, Computer Graphics Technology, 1994 — 1997
Multi Media and Engineering Graphics Focus
Mechanical Engineering 1992 — 1994
Spent first two years as an ME student. Loved the school and people but decided it wasn't for me. I transfered to Purdue in the Fall of 1994
Diploma, 1989 — 1992
web analytics, web standards, content management, information architecture, web project management, organic search, search engine marketing, digital music, skiing, mountain biking, golf, and family
Purdue Alumni Association