
Contract Interaction Designer/Visual Designer, Customer Experience at Wells Fargo
San Francisco Bay Area

Contract Interaction Designer/Visual Designer, Customer Experience at Wells Fargo
San Francisco Bay Area
Multi-discipline Design: fifteen years of combined management & supervisory experiences in the areas of user experience, information architecture, interface, web, graphic design and advertising.
Possessing a vast amount of experience in large and small scale business in the areas of interactive new media, web based software, application software and online services.
- User experience evangelist.
- Process driven and highly organized.
- Research product or service and create competitive analysis.
- Develop personas, users and goals scenarios.
- Wireframe user interfaces and web based layouts.
- Construct site maps and detailed user flows.
- Custom icons for web/application software.
- Over a decade of handling clients and accounts.
- Juggle & meet project deadlines simultaneously.
- Take, give direction and work independently.
(Public Company; WFC; Financial Services industry)
October 2009 — Present (2 months)
UX Lead for the refresh of WF online banking that focuses on improvement and expansion of the private loan product line and credit card reform. Also facilitating merger related projects for financial management services.
(Marketing and Advertising industry)
November 2008 — Present (1 year 1 month)
A one stop shop for all your user focused & web experience needs.
Specializing in Creative Direction, Strategy, Information Architecture, User Experience, User Interfaces, Graphic Design, Development, and Management for corporate, interactive, advertising, and online services.
(Privately Held; Design industry)
July 2009 — August 2009 (2 months)
A digital agency based in San Francisco. We help bold, forward-looking brands build meaningful connections with their audiences — in all the places digital touches people’s lives.
Researching and designing architecture, sitemaps and navigation for flash/xhtml based sites. Developing detailed wireframes for landing and template pages.
(Marketing and Advertising industry)
March 2009 — July 2009 (5 months)
Real Branding is an award-winning interactive agency that delivers real business results to some of the world's top brands.
Reviewing all approved design comps and providing copy requirements for all content areas for projects. Writing final document and delivery for client and internal stake holders.
(Privately Held; Design industry)
August 2007 — November 2008 (1 year 4 months)
Singlebound Creative is an award-winning independent digital agency in downtown San Francisco.
Research and gather background information, conduct a competitive analysis, build personas, develop users and goals scenarios, create detailed sitemaps, wire frames and user flows for client web sites, web based applications, tools and mashups.
Helped create and apply a foundation of processes for UX, design, development and launch of services for clients. Instituted an index of templates, symbols, icons, fonts, logos extensions and plugins to improve efficiency of timelines.
(Privately Held; Design industry)
August 2006 — August 2007 (1 year 1 month)
Hot Studio is an award winning, people centered design firm.
Clients include:
Cisco: innovate and redesign over a hundred new icons for an internal network web application.
Charles Schwab: team based collaboration, visual, UI and icon design. Executed mockup & layouts for finance based client/customer needs.
Gridstone Research: designed user flow, layout/mockups derived by the client’s wireframes. Client approved & delivered for implementation.
All Hot clients: custom icon design for web, Windows Vista/XP/2000 based applications. Concept, create and deliver icons ranging from 16, 24, 32, 48, 128 & 256 sizes for toolbar, desktop and embedded schemas.
(Computer Software industry)
March 2002 — August 2006 (4 years 6 months)
Simucad Design Automation is a leading supplier of circuit simulation and CAD software tools used for designing analog, mixed-signal, and RF integrated circuits.
Responsible for all corporate communications including: external websites (4), internal website, logo designs, identity branding, usability, collateral, data sheets & brochures. In addition I provide the graphic user interface design and icons for eighteen software applications.
(Privately Held; Computer Software industry)
March 1999 — November 2001 (2 years 9 months)
Xtime is the leading provider of Web Scheduling and Customer Relationship Management (CRM) solutions for automotive service departments in the US.
Helped construct the user interface of the web based application/reservation engine. Orchestrated and implemented the identity and branding of the company's image, while maintaining web and graphic resources. Directed and managed business systems, corporate collateral, trade show signage, web development, webmaster and project management.
(Graphic Design industry)
March 1999 — March 2000 (1 year 1 month)
Collaboratively designed print advertising, package design, POP, and posters for the electronic entertainment industry. Participated in launch of line look for SEGA Dreamcast campaign. Additional duties included: wed designer, web developer, webmaster and project manage.
(Public Company; JDEC; Computer Software industry)
August 1998 — March 1999 (8 months)
(Education Management industry)
August 1996 — August 1998 (2 years 1 month)
(Government Relations industry)
August 1995 — August 1996 (1 year 1 month)
(Government Agency; 10,001 or more employees; USMC; Military industry)
1987 — 1991 (4 years )
Non-commissioned officer in charge of training and welfare, of 12 Marines, during daily operations. Responsible for maintenance, security and embarkation of weapons for a Marine Infantry Company.
BFA , Advertising and Graphic Design , 1994 — 1996
AA , Visual Communication , 1992 — 1994
Anything outdoor related... hiking, biking, camping, Jeep four-wheeling, kayaking, rafting, deep-sea fishing and riding my motorcycle.
United States Marine Corps
Honorable Discharge
Decorations received during active duty: Combat Action Medal, Navy Unit Commendation, Meritorious Unit Commendation, Good Conduct Medal, National Defense Service Medal, South West Asia Service Medal (w/two stars), Humanitarian Service Medal, Sea Service Deployment Ribbon, Medal for the Liberation of Kuwait (Saudi Arabia) and Kuwait Liberation Medal (Kuwait).