
Social Media Analyst
United Kingdom

Social Media Analyst
United Kingdom
You can classify me as one of the few authorities on social media, innovation and creativity.
I have already advised to business and leading companies around the world on potential social media innovation strategies and drawn on these experiences in my PhD thesis 'Seriously social: making connections in the Information Age' funded by the Economic Social Research Council (ESRC) UK. My research charts the rise of digital social networks and associated media in the lives of young people. The study draws attention to the increasingly participatory nature of technology, and characterises how such resources have become ubiquitous and are seen as 'everyday' essential hubs of information. Facebook is just one of my 'case studies' and distraction activities.
As well as advising to a wide range of organisations about social media including the BBC, British Telecom BT, Channel 4, Coutts Bank, Natwest, Post Office, Royal Bank of Scotland RBS and Sky TV, I have offered a critical evaluation about social media resources to various Web 2.0 Start-ups including WhatTalent.com and Moonri.se.com, the corporate and education sector as well as UK Government based agencies.
As a long-time student of the social theory, politics and literature I am both a keen observer and participant of social networks and new technology. My research represents one of the leading studies about the impact of social networks, social media, SNSs and Web 2.0. Working at both an academic and professional level my work has already provided a conceptual guide to understand the consequences of social media that motivate social action and facilitate digital communication.
Without me here to sell myself, my website pretty much says it all :-)
http://mariannhardey.googlepages.com/aboutme
Web 2.0, SNSs, social media, IT, Excel, Microsoft Application, Photoshop, PowerPoint, HTML, DreamWeaver, Data analysis, Qualitative AtlasTi, Quantative SPSS
(Privately Held; 11-50 employees; Printing industry)
January 2008 — Present (1 year 11 months)
http://moonri.se is in development.
Moonri.se is a social network platform to express how you feel, using rich media.
It has a focus on emotion and feeling, and will try to bring much greater importance to emotional expression on the web.
Moonri.se will be a platform to construct any moods application, on Facebook, Opensocial or otherwise...
(Professional Training & Coaching industry)
September 2007 — Present (2 years 3 months)
The Make Your Mark campaign aims to inspire young people in their teens and twenties to turn their own ideas into reality. T
The aim is to offer exciting and challenging opportunities to ambitious people who want to help bring about a major cultural change in the UK.
Responsible for building a network of links based on a grassroots movement across the UK that operates at the most senior levels of government, education, business and the media.
(Performing Arts industry)
August 2007 — Present (2 years 4 months)
A platform and social community for the creative or performing talents. A social network of not only like-minded, but talented people who share content, criticism and contacts and make connections creating opportunities and ultimately doing what they love!
(Privately Held; 1-10 employees; Online Media industry)
July 2007 — Present (2 years 5 months)
Promoter, enthusiast, blogger and campaigner for technology, girly stuff, geeky stuff and anything else that captures the imagination of girl geeks.
Defender of new social media!
(Educational Institution; 10,001 or more employees; Research industry)
October 2005 — Present (4 years 2 months)
Following an English Literature degree at The University of Sussex Maz Hardey completed an MA in the Centre for Women’s Studies at The University of York. Supported by the ESRC she is completing her PhD within the Department of Sociology based on research about the nature of interaction across new media. As part of her research Maz is involved with a number of Web 2.0 and social media companies. She is a contributor to GirlyGeekdom.com and has presented her work at both academic and commercial conferences and events.
Her popular blog about Facebook Etiquette (properfacebooketiquette.blogspot.com) provides insights into new mediated social practices
(Internet industry)
2009 — 2009 (less than a year)
(Educational Institution; 10,001 or more employees; Research industry)
January 2004 — June 2004 (6 months)
Project researching GPRS websites, collation of website data and matrix of site content, compiling reports and database management leading to publication of report for Rowntree organisation
(Privately Held; 11-50 employees; Public Relations and Communications industry)
December 2002 — May 2003 (6 months)
Compiling and editing reports, responsible for client publicity, arranging and implementing report feedback, brand development, website and database management.
(Educational Institution; 10,001 or more employees; Research industry)
June 2002 — December 2002 (7 months)
Conference organiser, conducting surveys, compiling course material, generated new ideas for course material
(Research industry)
2002 — 2002 (less than a year)
PhD , Sociology , 2005 — 2008
MA , Sociology , 2004 — 2005
BA (hons) , English Literature , 1999 — 2002
Graduated with Honors in English Literature in the School of English and American Studies.
Received National School Merit Award, 2002
2 Dissertations titled: Freud And The Uncanny;
Women, Citizenship And Consciousness-Raising
School subjects: Social and Political Thought, Black Americans, Freud and The Uncanny, Citizenship America and The Modern World, The Postmodern World, The Thriller and Crime Writings, Narrative and Authorship
social media, if it's functions with an 'on' switch i'm on it.
GeekUpm, from Web 2.0 to Web 3.0 and beyond, consulting, GirlyGeekdom, UnLtd World
ESRC 1+3 Awarded Research at The University of York 2004 - 2008
MA (with Distinction). PhD.
Nominated as a Make Your Mark Ambassador 2007