Maz Nadjm

Community Product Manager at Sky Television & The Times. Community Advisor to StarTV.com Founder, Mentor & speaker.

London, United Kingdom

Current
  • Online Community Product Manager at BSKYB and The Times
Past
  • Co-Founder at InfieldParking.com Social Networking for NASCAR Fans
  • Co-Founder at rareface.com, Social Networking Consultancy
  • Head of Social Networking at iConcertina Creative
Education
  • Leeds Metropolitan University
  • Hawaii Pacific University
  • Lunds universitet
Connections
500+ connections
Industry
Information Technology and Services
Websites

Maz Nadjm’s Summary

Responsible for Sky Portal’s social media strategy & implementation. The Portal has over 1 billion monthly page impressions & many millions of unique visitors. I work closely with each site, providing on-going technology & strategy assessment within the context of the competitive landscape & Site needs.

In addition to my role at Sky, since April 2009, I am also responsible for The Times' online community & community advisor to Star TV & Times Culture.

Prior to Sky, I co-founded Rareface & InfieldParking.com, a social networking site and growing online community of NASCAR racing fans in commercial partnership with its most popular driver, Dale Earnhardt Jr. Prior to Rareface and Infieldparking, I was in charge of setting up the social networking department at iConcertina, an interactive media agency and founded 2Bmates.com a music social networkign site in 2004.

In my spare time I'm a mentor, video blogs for Sky News TechTalk, founder of Mazi.TV (Covering UK based Start-ups), CozyTweetup.com & can be found on Twitter: @Mazi

Interviewed by: Revolution & Brand Republic

Speaker:

Social Media in Business
http://is.gd/4zFiw

Like Minds
http://alikeminds.org/

TechCrunch Europe
http://bit.ly/qOVVp

Socialize
socialize.pluck.com/speakers

Social Networking Conference
www.snc2009.com/speakers-london-2009.php

Twitter and Social Media for Customer Service
http://bit.ly/5jtwV

Mobile Web Europe:
http://bit.ly/Y8PXn

Social Media Camp:
socialmediacamplondon.backnetwork.com

Shaping the future of Social Media:
www.eurocomms.com/asset/662/SNWF_220109.pdf

Social Networking World Forum:
www.socialnetworking-forum.com/conference/speakers.html

ENISA:
www.enisa.europa.eu

Author:
Security Issues and Recommendations for Social Networking
www.enisa.europa.eu/doc/pdf/deliverables/enisa_pp_social_networks.pdf

Advisory board at European Network & Information Security, & Webface Ventures.

Maz Nadjm’s Specialties:

Business and product development, client services, contract negotiation, strategy, sales, budgeting, Social Media Software, Social Media Behaviour, Social Media Networks, Social Networking, Marketing, Interactive TV, Mobile Platforms, Social Media Marketing, Social Media, Web2.0, blogging, blogs, Web Casts, Pod Casts, Social Networks, Social Networking Events, Twitter, Twitter PR/Marketing, Twitter elite


Maz Nadjm’s Experience

  • Online Community Product Manager

    BSKYB and The Times

    (Broadcast Media industry)

    September 2007Present (2 years 3 months)

    Responsibilities:
    • Product Line ownership & accountability
    • Product Release Readiness/ Launch Plan adherence
    • Product direction/roadmap development, Operations and Financial forecasting
    • Strategic alignment of products to identified market segment(s)
    • Working closely with each Sky site, providing on-going technology and strategy assessment within the context of the competitive landscape and Site needs.
    • Working with the Sales and Marketing teams in assessing the market, industry, competitive analysis and developing product positioning to drive differentiation
    • Developing and delivering product installation training and client support training
    • Ensure all working practices comply with Legal and Security
    • Sky News Blogs is a Hitwise Top 10 Award winner for the period January - June 2009
    • Community product manager of Times Online since April 2009. Community advisor to The Times Plus, Star TV and Sky Italy since May 2009
    • Results (July 08 to July 09): Average community user pages per view up 201%. Unique users up 17%, Average page views per user up 33%. Returning unique users up 27.5%
    • Winner of Pluck category, Best Social Media Design Awards, September 2009

    • Covering following Sky sites:
    Sky.com, Sports, SkyOne, Showbiz, News, Careers, Webgames, Dating, Stars, Money &Property, Motoring, Movies, TV, Style, Travel, Skyarts, Bet, Poker, Vegas, Bingo. TimesOnline, StarTV

  • Co-Founder

    InfieldParking.com Social Networking for NASCAR Fans

    (Internet industry)

    October 2006August 2007 (11 months)

    • InfieldParking.com Launched 12/04/06 in BETA: Co-Founder of a growing online community of 47,000 NASCAR racing fans in commercial partnership with its most popular driver, Dale Earnhardt Jr.
    • Responsible for sale, technology, account/project management, launch, social media marketing, generating revenue through advertising and partnering with advertisement companies such as ABC sports and other widget providers, registered user development and monetization, support of PR activities.

  • Co-Founder

    rareface.com, Social Networking Consultancy

    (Privately Held; 11-50 employees; Internet industry)

    June 2006August 2007 (1 year 3 months)

    Responsibilities:

    -Evangelizing Social Networking Technology and Marketing
    -Strategic Media Alliances, Partnerships, Mergers &
    Acquisitions
    -Brand Development
    -Business Development Strategy
    -Sales and Marketing Plan
    -Talent Acquisition
    -Retail Development
    -All aspects of Social Networking product development, idea to launch
    -Social Media Marketing
    -Hiring New Staff
    -All aspects of operation within Rareface

    http://www.InfieldParking.com
    http://www.PlayboyModelUK.com
    http://www.tinpanfilms.com
    http://www.mrpaparazzi.com

  • Head of Social Networking

    iConcertina Creative

    (Internet industry)

    March 2002May 2006 (4 years 3 months)

    •In charge of setting up the social networking department. Responsibilities included product development, business development strategy, sales and social media marketing.
    •Co-Founded 2Bmates.com a social networking site for music lovers sponsored by iConcertina. Responsibilities included writing specifications for social networks, proto typing, leading the remote development team, QA, content management, registered user development, social media and monetization.

  • Business Analyst

    2B Group

    (Privately Held; 11-50 employees; Information Technology and Services industry)

    April 2002September 2004 (2 years 6 months)

    Startup company benchmarking the effectiveness of communications. Sold to Factiva, Dow Jones Reuters, January 2005

  • Technical Developement

    Cartoon Network

    (Public Company; 201-500 employees; Broadcast Media industry)

    January 2000December 2002 (3 years )

    • Web/iTV/Wireless Project Manager/Consultant/Developer for Cartoon Network Europe (UK, Holland, Spain, Italy, Poland, Norway, Sweden, Denmark, France and Belgium).
    • Supported developing Web TV projects on Digital Platforms such as Liberate, Open (ITV Digital, Sky, NTL, Telewest).

  • Technical Producer

    Idealab

    (Privately Held; 11-50 employees; Internet industry)

    September 2000December 2000 (4 months)

    •Responsible for leading the development and production of multiple web projects such as Airwave and Free Movie Central.
    •Responsible for estimating and monitoring internal and external resources.

  • Web TV Developer

    Pres.co, Wheel

    (Privately Held; 51-200 employees; Internet industry)

    May 2000September 2000 (5 months)


Maz Nadjm’s Education

  • Leeds Metropolitan University

    MSc , Information Management , 19982000

  • Hawaii Pacific University

    BA , Computer Information Science (One Year Transfer) , 19971998

    Activities and Societies:
    Vice President of international student club
  • Lunds universitet

    BA , Computer Information Science , 19941998


Additional Information

Maz Nadjm’s Websites:

Maz Nadjm’s Interests:

New Social Networking (SN) Technologies, SN Marketing, SN Investing, Football, Second World War History, Languages, Different cultures

Maz Nadjm’s Groups:

Infieldparking, Sky, Facebook, Social Media Club London, Mashable, Rareface, Myspace, Sky Television, Twitter, Linkedin, Salam :)

  •    Informatics Ventures
  •    BSkyB Network

Maz Nadjm’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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