CEO at GoViral
London, United Kingdom
CEO at GoViral
London, United Kingdom
Strategic Exposure (10+ years of experience)
- Corporate and business unit strategy formulations
- Turn-around, corporate change and cost cutting strategies
- Growth strategies and identification of 'blue ocean strategies'
Operational Exposure (Managing 50+ people during most of my career)
- General management duties, coaching, teambuilding, project management and business development
- International exposure, as head of an international team and via entrepreneurial-like management in start-up companies
- Good interpersonal and cultural skills
Branding Exposure (Worked with some of the most amazing global brands)
- Market, brand & product entry strategies
- Brand studies to establish positioning, price, messaging and 'gaps' in the market
- Translating brand strategy into optimal online consumer journey and in turn creation and implementation of online consumer touchpoints
Online Exposure (Founded first digital agency in 1995)
- Formulation, creation and implementation of businessplans for online ventures
- Identification and 'monetarization' of online trends
- Creation of new 'engaging online ad formats'
Experienced senior adviser in branding, advertising & media strategy, business development and various internet related ventures