eCommerce Manager & Online Digital Coordinator
Milan Area, Italy
- Current
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- eCommerce startup at BOGGI MILANO
- Running MauoNkids personal blog at MauoNkids
- Education
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- Università degli Studi di Milano - Scienze dell'Informazione (MASTER)
- Università degli Studi di Milano - Scienze Politiche (LAUREA)
- Florida International University
- Santa Clara University
- Connections
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33
connections
- Industry
- Luxury Goods & Jewelry
- Websites
Mauro Zuccala'’s Summary
PROFILE: creativity - vision ability - business oriented - intercultural sensibility - communication skills - openess to new ways of seeing the world
Mauro Zuccala'’s Experience
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eCommerce startup
BOGGI MILANO
(Retail industry)
October 2007 — Present (2 years 2 months)
(First phase October 2007 - March 2008)
Role: Project Manager
- consultant/strategist activity
- e-Shop design direction
- customization and implementation of the eStore services and processes supervise
- Pre and post sale best practice supervise.
(Second phase April 2008 - to present)
Role: Online Store manager
Role: Online Web Marketing manager
Interactive Marketing and Communication side:
- launch and manage eMail Marketing program (also providing newsletter design)
- launch, manage microblogging activity and ghost writing (blog network building, video channel, social networking participation);
- launch
Digital contents for in-store monitors, web based video sharing services, blogs, vlog -
Running MauoNkids personal blog
MauoNkids
(Internet industry)
May 2006 — Present (3 years 7 months)
A generic test environment for web-based services.
My digital chalkboard..
Mauro Zuccala'’s Education
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Università degli Studi di Milano - Scienze dell'Informazione (MASTER)
MASTER INTERACTIVE DIGITAL TELEVISION , Interactive digital television,mobile tv, business tv,multichannel contents, interactive marketing , 2006 — 2007
Production of services and contents for multichannel interactive digital television.
New tv format and languages for DTT, web tv, mobile tv, business tv.
Interactive services to enhance tv programs based on digital terrestrial platform, invastigating the opportunities connected with interactive digital tv.
Innovation marketing.- Activities and Societies:
- Project:
Digital community open platform for tourist network and territorial promotion.
Based on the integration of different devices (touchscreen multimedia kiosk, Mobile phone, smart phone, interactive LCD screen, Plasma screen) and related content formats.
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Università degli Studi di Milano - Scienze Politiche (LAUREA)
POLITICAL SCIENCE , Psychology, Sociology, Organizational behaviour, Management , 1994 — 1998
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Florida International University
English, Marketing, Psychology
Overseas Studies Program: 1 year, focus on English.
TOEFL -
Santa Clara University
English
Additional Information
Mauro Zuccala'’s Websites:
Mauro Zuccala'’s Interests:
Opportunities connected with interactive digital tv and based on a multi-channel approach to communication: new contents, video format and languages for DTT, web tv, mobile tv, business tv. Human computer interface, Innovation, childhood psychology, web 2.0 scenario
