Matt McDonald

Current

Senior Executive at Detroit Trading Company
Chief Technology Officer at Complete Athlete

Past

Vice President at izmo Media, Inc.
Vice President / General Manager CarSite at PowerOne Media, Inc.
Chief Technology Officer at HomeRoute

Chief Technology Officer at StoneAge.com / Car.com (sold to Autobytel.com)

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Education

Central Michigan University

Recommended

8 people have recommended Matt

Connections

252 connections

Industry

Internet

Websites

Matt McDonald’s Summary

Strong IT management background. Expert at developing and deploying IT plans that achieve strategic business goals and define industry best practices, in high-tech, 24x7 settings.
• Built revolutionary IT infrastructure that enabled revenue growth from $1.2 million to more than $30 million, leading to acquisition in 2004, as CIO/CTO at StoneAge Corp. (1998-present).
• Proven leadership skills. Experienced building and managing business units and teams of up to 16 employees. Served on executive management team at privately held company since 1999.
• CEO said: “Matt gets things done and he gets his people to deliver. Our IT department was 1/3 the size of our biggest competitor and in many ways we were ahead of them on the IT front. A lot of this had to do with Matt and how he ran and managed the department.” (2004)

Matt McDonald’s Experience

Senior Executive

Detroit Trading Company

(Privately Held; 11-50 employees; Internet industry)

January 2008 — Present (1 year)

Detroit Trading Exchange™ is the world's largest Automotive Lead Exchange, with more than 300,000 automotive leads traded each month. The Exchange eliminates the impediments to lead trading and provides a robust, open and efficient market for lead buyers and sellers to do business with each other

Since its debut in November 2006, over 200 automotive lead buyers and sellers have joined the Exchange. Only on Detroit Trading Exchange can lead buyers and sellers access such a breadth of industry-leading automotive lead partners through a single legal and technical connection.
Chief Technology Officer

Complete Athlete

(Privately Held; 1-10 employees; Sports industry)

September 2007 — Present (1 year 4 months)
Vice President

izmo Media, Inc.

(Public Company; 201-500 employees; Internet industry)

February 2007 — September 2007 (8 months)

Directed business operations for a newly acquired division (from PowerOne Media) with complete accountability for sales management, strategic planning / execution, product R&D and technology, budget and resource management, contract negotiations, and customer relations. Managed and trained 17 direct / indirect reports. Assessed sales performance and market trends, suggesting and implementing appropriate marketing strategies to build and expand sales growth opportunities.
Vice President / General Manager CarSite

PowerOne Media, Inc.

(Privately Held; 51-200 employees; Internet industry)

June 2005 — February 2007 (1 year 9 months)

complete accountability for sales management, strategic planning / execution, product R&D and technology, budget and resource management, contract negotiations, and customer relations. Managed and trained 17 direct / indirect reports. Assessed sales performance and market trends, suggesting and implementing appropriate marketing strategies to build and expand sales growth opportunities.

Selected Achievements
• Captured over $250,000 in annual revenue growth and a 40% reduction in expenses by devising and executing sales strategies to effectively maximize resources for targeting specific sales opportunities.
Chief Technology Officer

HomeRoute

(Privately Held; 11-50 employees; Internet industry)

October 2004 — May 2005 (8 months)

Oversaw all aspects of technology operations that included the development of site and applications, project and budget management, documentation, network assessments and security, and data center management. Supervised and trained four direct reports. Oversaw technology risks and opportunities as well as continuous improvement to preserve profitability throughout organization. Prepared feasibility cost estimates to plan and coordinate project resources. Led IT risk assessment and exposure management, intrusion detection and prevention initiatives to minimize disruptions in operations.
Chief Technology Officer

StoneAge.com / Car.com (sold to Autobytel.com)

(Privately Held; 51-200 employees; Internet industry)

January 1998 — September 2004 (6 years 9 months)

Recruited to provide technical vision and technology leadership with oversight for project management, budget development, technical design analysis and execution, requirements analysis, and business management. Managed 16 employees to support technology operations. Planned and coordinated technology design projects to address and mitigate potential operating risks. Launched CarTV.com™ and DBOT.com to support online auto marketing efforts. Researched and purchased IT equipment to ensure revenue growth and system stability. Managed all networking up to 60 servers, T1 lines, and a help desk. Migrated site to new equipment seamlessly.

Matt McDonald’s Education

Central Michigan University

1986 — 1991

Activities and Societies:

Sigma Phi Epsilon

Additional Information

Matt McDonald’s Websites:

Matt McDonald’s Interests:

new technology, golf

Matt McDonald’s Groups:

Sigma Phi Epsilon - Michigan Gamma

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