Forerunner in Weirdonomics and Quirkology
Greater New York City Area
- Current
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- Account Manager / Project Manager at Rocket Fuel
- Past
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- Senior Producer / Project Manager at Great Works, America
- Product Manager at AOL, LLC (AIM Media Networks)
- Lead Web Publisher (Contractor) at AOL Music, AOL
- Social Norming Campaign Designer at Vice Provost for University Life at University of Pennsylvania
- Marketing Manager & Lead Designer at Penn Student Agencies
- MTV Networks On-Air Promotions Assistant / Intern at MTV Networks
- Information Technology Advisor at University of Pennsylvania Residential College Houses
- Education
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- University of Pennsylvania
- Connections
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179
connections
- Industry
- Media Production
- Websites
Matt Leiker’s Summary
Download Resume as PDF: http://www.mattleiker.com/forhire
Website & Portfolio: http://www.mattleiker.com
Matt Leiker’s Specialties:
Product Management, cohesive branding, teen (13-22) marketing and security concerns, agile/iterative scrum development, international development management, social networking, social and community product development
Matt Leiker’s Experience
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Account Manager / Project Manager
Rocket Fuel
(Online Media industry)
July 2008 — Present (1 year 1 month)
Founded by a veteran group of digital media professionals (creators of TMZ.com, Emmy Award winning Live 8, Gold Rush, TheKnot.com), RocketFuel advises on strategy, software and platforms, user experience design, editorial programming operations, talent acquisition and new business ventures for media and entertainment companies. Current and former clients include AOL, CBS Radio, Bonnaroo, True Entertainment, InteractiveOne and the National Hockey League.
Our work on NHL.com was nominated for a 2009 Webby Award: http://www.webbyawards.com/webbys/current.php?media_id=96&season=13#webby_entry_sports
[New York, NY.] -
Senior Producer / Project Manager
Great Works, America
(Marketing and Advertising industry)
August 2007 — April 2008 (9 months)
Managed, coordinated, and executed multiple parallel projects for signature clients (ex. Absolut Vodka) as part of Swedish-based advertising firm New York office start-up. Created and executed project work plans, revising as appropriate to meet changing needs and requirements. Managed day-to-day operational aspects, including deliverables, budgets, scope, client approvals and launch.
[New York, NY.] -
Product Manager
AOL, LLC (AIM Media Networks)
(Public Company; AOL; Online Media industry)
April 2006 — September 2007 (1 year 6 months)
End-to-end owner/leadership of key web products that drive community growth and user engagement via the AIM suite of online social media offerings (namely aimpages.com.) Responsibilities include identifying consumer and market requirements as well as defining product vision, strategy, and requirements. Also led international, cross-functional teams of development, product, QA, operations, marketing, programming, legal, advertising and corporate communications to ensure successful, on-time launches.
[New York, NY.] -
Lead Web Publisher (Contractor)
AOL Music, AOL
(Public Company; AOL; Online Media industry)
September 2005 — April 2006 (8 months)
Coordinated, developed and compiled elements for an entirely web-based, daily reality show for AOL Music. Worked as an independent contractor and consultant for the duration of the special feature.
[New York, NY.] -
Social Norming Campaign Designer
Vice Provost for University Life at University of Pennsylvania
(Educational Institution; Graphic Design industry)
November 2004 — May 2005 (7 months)
Lead manager and creator of social norming campaign redesign. Exploited photorealistic manipulations via Adobe Photoshop and InDesign to create a visible and appealing anti-drinking campaign.
[Philadelphia, PA.] -
Marketing Manager & Lead Designer
Penn Student Agencies
(Educational Institution; Graphic Design industry)
September 2004 — May 2005 (9 months)
Led all promotional aspects of PSA‘s many subdivisions, including all print media, advertising, in-house promotion, and web presence.
[Philadelphia, PA.] -
MTV Networks On-Air Promotions Assistant / Intern
MTV Networks
(Public Company; Broadcast Media industry)
May 2004 — August 2004 (4 months)
Worked alongside top-of-the-line professionals in the on-air promotions department as a production assistant and departmental intern.
[New York, NY.] -
Information Technology Advisor
University of Pennsylvania Residential College Houses
(Educational Institution; Computer Networking industry)
September 2001 — May 2004 (2 years 9 months)
Assisted students and staff with tech support, initial network acclimation, as well as supervised and maintained the residence computer lab.
[Philadelphia, PA.]
Matt Leiker’s Education
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University of Pennsylvania
Bachelor of Arts , Visual Studies: Art and Practice of Technology; Minor: Computer Science and Engineering , 2001 — 2005
Software:
Extensive experience with office and professional materials (Microsoft Office: Word, Excel, Powerpoint,..) Fluency in digital graphics software (Adobe CS: Photoshop, InDesign, Illustrator; Quark,..) Proficiency in motion video packages (Final Cut Pro, iMovie, Quicktime Pro, DVD Studio Pro,..) Also experienced in web-related products (Adobe Livemotion / ImageReady, Flash, Media Cleaner Pro,..)
Vocabulary:
Highly proficient knowledge of the Macintosh and Windows platforms, with programming language experience in C++, Java, HTML and XML, as well as competency in Spanish. Trained experience in waterfall and agile iterative/scrum development methodologies. Advanced communication skills across various global markets and all media: email, telephony, presentations, and web content.
.- Activities and Societies:
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Motion Capture Studies participant / independent study, Multimedia Director creating intro/transitional videos and promotional materials for Strictly Funk Dance Troupe, Residential Advisor (2 years) including Media & Communications Program..
Additional Information
Matt Leiker’s Websites:
Matt Leiker’s Interests:
Pop culture, web technology, "borrowing" wireless internet, Apple, flash mobbing, text messaging, Target, disambiguation, rollerblading, Dr. Pepper & Cheez-its, dancing.
Matt Leiker’s Honors:
Awarded $15,000 Grand Prize in Ninja Movie Contest judged by John Woo and Terence Chang, $1000 Grand Prize Winner in Alcohol Social Norming ad campaign contest, Valedictorian Class of 2001
Matt Leiker’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
