Matt Kalina

Current

• Director of Marketing at LAI International, Inc.

Past

• Commissioner at Neighborhood Enhancement Commission, City of Scottsdale, Ariz.
• Marketing Director at LAI Companies
• Marketing Manager at Laser Applications, Inc.

5 more...

Education

• University of Wisconsin-Madison
• University of Wisconsin-Stout
• Continuing Education: Productivity Studies

• Continuing Education: Sales and Management
• Continuing Education: Technical Training

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2 more...

Recommended

3 people have recommended Matt

Connections

257 connections

Industry

Defense & Space

Matt Kalina’s Summary

Business Development and Marketing Professional, Writer

Matt Kalina is experienced in marketing communications, business development and sales management. Matthew Kalina is skilled with sales lead management and database administration. Kalina is experienced with web site development, social media management, trade show coordination, media relations, video production and art direction. He is skilled in writing and editing news, technical and promotional copy.

Matt Kalina’s Specialties:

Customer Relationship Management, administration and training | Social media management | E-mail marketing administration | Graphic design, with Adobe InDesign, Illustrator and PhotoShop | Presentation development | Search Engine Optimization | Digital video shooting and editing, including Adobe Premiere | Web design, including Macromedia DreamWeaver and HTML coding

Matt Kalina’s Experience

• Director of Marketing

  LAI International, Inc.

  (Privately Held; Aviation & Aerospace industry)

  July 2005 — Present (4 years 6 months)

  LAI International, Inc., Scottsdale, AZ
  -- Advanced Contract Manufacturing Service Provider
  -- Inc. 5,000 Winner for Fastest Growing U.S. Private Company, 2007-09
  -- Responsible for marketing for five LAI locations in Phoenix, Tucson, Minneapolis, Westminster, Md.; and Scarborough, Maine.
  
  Responsible for marketing communications and market development functions. In charge of prospect and leads lists management, social media, management of manufacturing representatives, advertising campaigns, media relations, press releases, article placement, sales collateral and trade show schedule. Responsible for web site management and content development, CRM database management, sales presentation design, prospect development and market studies.

Matt Kalina’s Education

• University of Wisconsin-Madison

  Bachelor's of Arts , Communications , 1986 — 1989

  News Reporter for The Daily Cardinal, The Badger Herald and WTSO 1070 AM

  Activities and Societies:

  Communication Arts and Media Studies

• University of Wisconsin-Stout

  Business Administration 1983 — 1985

  Activities and Societies:

  Managing Editor, The Stoutonia
  Senator, Stout Student Association

• Continuing Education: Productivity Studies

  Activities and Societies:

  - Personal productivity series, Arizona State University, School of Extended Education, Phoenix
  
  - Increasing Productivity, Franklin-Covey training, Richfield, MN

• Continuing Education: Sales and Management

  Activities and Societies:

  - FISH: Boost Morale and Improve Results, University of Arizona Extended University, Phoenix
  - Making Managers into Leaders, Enlightened Leadership International, Phoenix
  - How to Sell at Prices Higher Than Your Competitors, Lawrence Steinmetz training, Richfield, MN
  - Marketing for Government Contracts, Jet Propulsion Lab Small Business Conference, Pasadena, CA

• Continuing Education: Technical Training

  Activities and Societies:

  - Search Engine Optimization & Link Building and Leveraging Social Media Workshop, AMA, ASU SkySong, Scottsdale, AZ, 2009
  - GoldMine Administration, Sabre Software, Phoenix, 2007-09
  - Profiling, Targeting and Segmentation, iMarket training, Minnetonka, MN
  - Adobe Creative Suite Training, Phoenix, 2007
  - Advanced Adobe PhotoShop, Fred Pryor Training, Phoenix, 2007
  - GoldMine Team User Training, Sabre Software, Phoenix, 2007
  - ConstantContact E-Mail Marketing Training, Phoenix, 2007

Additional Information

Matt Kalina’s Interests:

- Arts and theater - Film - Green technologies - Neighborhood sustainability - Photography - Public relations - Social media - Video production - Web development - Wilderness preservation - Writing Additional interests: Canyoneering, climbing, exploring wilderness areas, marathon running, mountain biking, road cycling, trail running

Matt Kalina’s Groups:

Professional Organizations:
- AZSalesPros, Member
- American Marketing Association, Phoenix Chapter, PR Team Member
- Economic Development Committee, Greater Phoenix Chamber of Commerce, Member
- The Fabricator Editorial Advisory Board, Member
- High Achiever's Network, Participant
- Manufacturer's Agents National Association, Member
- Phoenix Ad Club, Participant

Civic, Community Leadership:
- Friends of the Sonoran Desert National Monument, Founding Board Member, Treasurer
- Goodwill Holiday Program, Phoenix, Volunteer
- McDowell Sonoran Preserve, Steward, 2002-present
- McDowell Sonoran Preserve Commission Promotions Committee, Member
- Neighborhood Enhancement Commission, City of Scottsdale, Commissioner
- Neighborhood Enhancement Plan, City of Scottsdale, Working Group Leader

Fitness:
- Arizona Hikers and Off-Trail Explorers, Asst. Organizer
- Arizona Mountaineering Club, Member
- Arizona Road Racers, Member
- Scottsdale Running Club, Runner

•    Inbound Marketers - For Marketing Professionals
•    SHiFT! - TURN PROSPECTS INTO CUSTOMERS by Harnessing Trigger Events
•    ! Sales Best Practices
•    Marketing Executives Group
•    eMarketing Association Network
•    American Marketing Association Phoenix Chapter
•    Arizona Professional Networkers
•    Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
•    Phoenix Advertising and Marketing Professionals
•    Defense & Aerospace
•    Ecommerce and Online Marketing Experts
•    Daily Cardinal Alumni Association
•    Phoenix SEO
•    The University of Wisconsin-Madison Alumni Group
•    Marketing & Communication Network
•    University of Wisconsin - Stout Alumni
•    Stoutonia Alumni
•    Arizona Advertising Club
•    Badger Herald Alumni
•    Phoenix Marketers
•    Industrial Marketing Mavens
•    POWER-GEN International
•    Power Through Change
•    Menomonie Alumni

Matt Kalina’s Honors:

Certifications:
- Certified Internal Quality Auditor, AS9100 Rev. B, ISO 9001:2000, 2002-present
- Certified Notary Public, State of Arizona, commission valid through 2010

Matt Kalina’s Contact Settings

Interested In:

• new ventures
• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch