Matthew Summers

Current

Freelance at (self employed)

Past

Assistant Brand Planner at Carmichael Lynch
Account Planning Intern at Fallon Worldwide
Litigation Assistant at Dorsey & Whitney, LLP

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Education

University of Saint Thomas - School of Business

Recommended

2 people have recommended Matthew

Connections

190 connections

Industry

Marketing and Advertising

Websites

Matthew Summers’s Summary

Marketing strategist who believes the most important function of any marketer is to understand your consumer audience and utilize those insights to drive marketing ideas.

Convinced that the most important role of any consumer insights professional is to inspire those who impact the marketing output.

Passionate about solving complex business problems through powerful, often times simple, marketing solutions.

Matthew Summers’s Experience

Freelance

(self employed)

(Marketing and Advertising industry)

March 2009 — Present (5 months)

Specializing in qualitative consumer research, strategic planning and digital strategy.

Clients include: a global athletic wear brand, national fast-food chain, technology start-up, health and sustainability non-profit
Assistant Brand Planner

Carmichael Lynch

(Public Company; Marketing and Advertising industry)

August 2007 — February 2009 (1 year 7 months)

Client: Subaru

Secondary work includes: Harley Davidson, Tractor Supply Company, Jack Links, Ecolab and new business
Account Planning Intern

Fallon Worldwide

(Public Company; Marketing and Advertising industry)

June 2007 — August 2007 (3 months)

Clients: Children's Defense Fund, Purina, Holiday Inn Express, New Business in Technology Category, Local Eco-friendly/Vintage Shop, Situational Analysis of Shell Oil Co.
Litigation Assistant

Dorsey & Whitney, LLP

(Partnership; Law Practice industry)

June 2004 — May 2007 (3 years)

Matthew Summers’s Education

University of Saint Thomas - School of Business

Marketing Management , 2003 — 2007

- University of London, Birkbeck (Fall 2005)
- UST Dean's List
- American Marketing Association

Additional Information

Matthew Summers’s Websites:

Matthew Summers’s Groups:

University of St Thomas - Opus College of Business
Automotive Management Professionals
Consumer Insights Interest Group
Strategic Planning Professionals
Future Trends
Planning for Good
American Association of Advertising Agencies
brand planning and experience design people expert strategists and creative brand planners network