Director at B2B International USA
Greater New York City Area
- Current
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- Director at B2B International USA
- Director at B2B International China
- Director of Business Development at B2B International
- Education
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- University of Bath
- Connections
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53
connections
- Industry
- Market Research
- Websites
Matthew Harrison’s Summary
B2B International is a global business-to-business market research and market intelligence firm. We specialize in answering the most difficult questions facing your business through a combination of market research and consultancy expertise.
Our aim is to provide strategic direction and tactical recommendations to our clients, whatever and wherever their business. Whether you are considering entering a new or emerging market, wish to segment your b-to-b audience, are seeking to reinvigorate your brand, or are evaluating acquisition targets, B2B International can provide you with a tailor-made solution.
Our b-to-b experience covers every industry sector and is truly global in nature. Our European headquarters in Manchester, England, our North American headquarters in New York, USA, our Asian consultancy in Beijing, China, and our affiliate office in Moscow, Russia are staffed with high-level consultants as well as on-the-ground data collection capabilities. Our expertise covers the key Western economies as well as all of Asia-Pacific, Eastern Europe, Middle-East and Africa.
Matthew Harrison’s Specialties:
Market assessment, corporate branding, segmentation, customer satisfaction, employee satisfaction, pricing research, new product development, advertising & communications testing
Matthew Harrison’s Experience
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Director
B2B International USA
(Market Research industry)
December 2007 — Present (1 year 8 months)
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Director
B2B International China
(Privately Held; Market Research industry)
December 2006 — Present (2 years 8 months)
We specialise in business-to-business market research and consultancy in China and across Asia, in particular market assessment, market entry and segmentation studies
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Director of Business Development
B2B International
(Market Research industry)
October 2001 — Present (7 years 10 months)
Matthew Harrison’s Education
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University of Bath
BSc Hons , International Management with French , 1995 — 1999
Additional Information
Matthew Harrison’s Websites:
Matthew Harrison’s Interests:
Endurance running, writing, Nottingham Forest Football Club, travel, languages
Matthew Harrison’s Groups:
ESOMAR, BMA, MRA, BMRA, CMRA
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ESOMAR -
Market research knowledge forum -
China Business -
Market Research Global Alliance (MRGA) -
Business Marketing Association -
French Chamber of Commerce and Industry in China -
B2B Online Marketing -
Market Research Professionals -
University of Bath Alumni Community -
Market Research Marketing Professionals Group -
BtoB Marketing -
Asia Pacific Market Intelligence Professionals -
B2B Marketing -
Market Research Bulletin -
British Chamber of Commerce in China -
AIMRI - Official Group -
Segmentation Professionals
Matthew Harrison’s Contact Settings
Interested In:
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
