
Lead Generation Buff
San Francisco Bay Area

Lead Generation Buff
San Francisco Bay Area
Seasoned executive with over 15 years experience building market share and profitability in businesses. New economy/old economy and general management depth; skilled in the design, management and execution of successful sales, marketing, and business development programs; proven leader, high-energy, creative, entrepreneurial, proactive, and tenacious.
Internet Marketing, Online Marketing, Email Marketing, Database Marketing, Conversion Marketing, List Management, Email Deployment, Lead Generation, Co-Registration, Opt-in Email List Rental, Online Marketing, Shopping Cart Abandonment, Online Sales and Conversion. CPA, CPL, CPM, CPC, CPanything.
(Privately Held; Marketing and Advertising industry)
February 2009 — Present (10 months)
DMi Partners is a super successful performance-based marketing agency specializing in:
* Agency Services- major clients J.G. Wentworth, Mitchell & Ness
* Organic & Paid Search
* EDU lead generation- eCollegeFinder.org & TheDegreeGateway.com
* Call Verified Leads
* Affiliate Marketing- CPA Café
3 offices: Philadelphia, PA, Boca Raton, FL & San Francisco, CA
I'm helping to launch a massive, state of the art acquisition email marketing & list management division.
Contact me if you have offers that convert well in email, or if you have quality data that needs to be monetized.
(Internet industry)
July 2008 — Present (1 year 5 months)
Tippit is literally the World's fastest growing business media company.
Tippit generates highly qualified B2B sales leads in CRM, VOIP, ERP, & Web Hosting. We own the Internet with IT whitepaper leads.
Sites we publish & generate highly qualified B2B leads from include:
VoIP-News.com, InsideCRM.com, HRWorld.com, ITSecurity.com, DailyWireless.com, ITManagement.com, Tweako.com, DailyIPTV.com, NetworkSecurityJournal.com, ITConsulting.com, SoftwareDeveloper.com, WhitePapers.org
I'm a contract Business Development rep, which means I secure traffic & lead generation partnerships with major B2B publishers & data companies.
I'm interested in meeting B2B lead buyers & publishers.
(Internet industry)
April 2007 — Present (2 years 8 months)
LeadSwell helps businesses generate web & foot traffic, leads & sales.
I've been selling online media for ~10+ years & am networked with buyers & sellers across all pricing models: CPM, CPA, CPL, CPC, even new ones like CPV & PPP.
I contract/consult part-time for publishers, networks & advertisers, helping developing effective monetization programs.
(Privately Held; 11-50 employees; TFMB; Internet industry)
April 2000 — April 2007 (7 years 1 month)
www.topica.com
• For ~2+ years managed a team of 3-10 sales reps while cultivating an aggressive field territory.
• Historically and consistently Topica’s top revenue generating salesperson, responsible for selling online & email marketing products to C-Level, VP and Director level marketing contacts @ businesses and Media Planners @ agencies. Products include online lead generation, CPA, opt-in email list rental, co-registration and newsletter sponsorships, as well as ASP-based conversion marketing software. Solid relationships include IBM, Dell, hp, Oracle, Sharp, Samsung, REI, and VeriSign. Key agency relationships include Digital Impact, OgilvyOne, Digitas, Agency.com.
• Have consistently met or exceeded quotas: 100% of 2004-2006 goal; 90% of 2002 goal; 138% of 2001 goal; 120% of 2000 goal.
(Public Company; 501-1000 employees; CMP; Internet industry)
May 1997 — April 2000 (3 years )
www.cmp.com
Solely responsible for all areas of lead, prospect, and revenue generation for the Web Review Network www.webreview.com. Miller Freemans top selling online property prior to acquisition of CMP Media, the Web Review network comprised 4 leading sites for creative and technical Web professionals.
Consistently exceeded monthly sales goals, often by more than 15%. 1999 annual revenues exceeded budget by 15%; 1998 annual revenues exceeded budget by 12%. Monthly banner inventory consistently sold out since March 1998. E-mail newsletter sponsorships were sold out through June 2000.
(Privately Held; 51-200 employees; Marketing and Advertising industry)
June 1995 — February 1997 (1 year 9 months)
Spring 1996, aided in development of Kahlúas first Web site www.kahlua.com. Secured product history, advertising samples, product packaging, and promotional elements to be included on the site.
Spearheaded development of the Internet Task Force in February 1996, dedicated to the employee education of the Internet and associated technology.
Implemented and maintained an agency wide internship program with the University of Southern California.
BS , Entrepreneur , 1991 — 1995
semester at sea 1992 — 1992
1988 — 1991
Backpacking, Mountain Biking, Longboarding, Snowboarding, Baja Mexico, WWII History, Zinfandel
Bay Area Interactive Group
• Top Sales Person @ Topica from 2000 to 2007
• Most New Accounts – CMP Media President’s Club 1999
• Eagle Scout Award, Silver Palm – Boy Scouts of America, 1991
• Scored "4" out of "5" on Calculus AB PM Exam, 1991