Maria Podolyak

Maria Podolyak

Marketing of software projects at Yandex

Russian Federation

Current
  • Marketing of software projects at Yandex
Education
  • Samarskaja Gosudarstvennaja Ekonomiceskaja Akademija
  • Samarskaja Gumanitarnaja Akademija
Connections
115 connections
Industry
Internet
Websites

Maria Podolyak’s Summary

*** Product marketing: working out of the year release plan together with PM; product change and improvement proposals based on project performance analysis regular reports.
*** Analytics: project performance forecasts; tracking project KPIs; competition analysis; ad channels performance analysis; regular reports to the managent with conclusions and recomendations on marketing program performance.
*** Marketing communications: project official club support (writing posts, answering questions); monitoring the Web for users' feedback and answering users' questions, reacting on complaints (mostly in blogs, forums, communities).
*** Promotion: online advertising planning (including forecasts), ad plan working out; regular reports on the results of campaings to the management.
*** PR: writing for corporate blog about project news, writing articles for industry blogs, social media and communities.


Maria Podolyak’s Experience

  • Marketing of software projects

    Yandex

    (Privately Held; Internet industry)

    December 2008Present (1 year )


Maria Podolyak’s Education

  • Samarskaja Gosudarstvennaja Ekonomiceskaja Akademija

    Marketing 20062007

  • Samarskaja Gumanitarnaja Akademija

    20002005


Additional Information

Maria Podolyak’s Websites:

Maria Podolyak’s Interests:

intenet marketing, social media marketing, online collaboration, intenet tools, online reputation management, startups, web services, social networks, blogging, SEO, drums, snowboarding, web 2.0, social media, web analytics


Maria Podolyak’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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