Martin Merida

Martin Merida

Executive Creative Director at FireTide Creative

Austin, Texas Area

Current
  • Executive Creative Director at FireTide Creative
Past
  • Executive Creative Director at Good Goliath
  • Freelancer at Martin Merida Design
  • Art Director at Celebration Church
  • Art Director at Shoreline Christian Center
  • freelance designer at Words of Worth
  • Art Director at TriFusion
  • Founding Principal at 5 Ton Moose
  • Art Director at epicrealm
  • Art Director at Youth Sports Today
Education
  • Art Institute of Dallas
Connections
140 connections
Industry
Design
Websites

Martin Merida’s Summary

Executive Creative Director with broad experience in all aspects of print, web and video production. Direct experience with Advertising and Marketing, Business Planning, Consulting and Co-Marketing agreements. Former co-owner of Good Goliath www.goodgoliath.com

Martin Merida’s Specialties:

Film output, 4-color process, pre-press, storyboarding, design comps, direct mail, billboards, print ads, logo design, website design, publication layout and design, corporate branding guidelines, etc.


Martin Merida’s Experience

  • Executive Creative Director

    FireTide Creative

    (Marketing and Advertising industry)

    June 2008Present (1 year 6 months)

    Creating marketing and advertising solutions focused mainly on the dry cleaning and laundry industry. Including, but not limited to: Brand development, web site, logos, print, web, and television production, packaging, billboards and other forms of media. Developed brand strategy, branding guidelines and usage systems.

    Strategic consulting, or definition, including business planning and sales strategy development. Advising new businesses on formation of corporations and business structures. Creating tools and documents to complement the company's position.

  • Executive Creative Director

    Good Goliath

    (Privately Held; 1-10 employees; Marketing and Advertising industry)

    October 2006March 2008 (1 year 6 months)

    Brand development, web site, logos, print web and television production, packaging, billboards and other media. Developed brand strategy and guideline and usage systems.

    Strategic Consulting, including business plan & sales strategy development.

    Advising new businesses on formation of corporations and business structures, drafting privacy policies and structuring commercial transactions.

  • Freelancer

    Martin Merida Design

    (Design industry)

    20062007 (1 year )

  • Art Director

    Celebration Church

    (Non-Profit; 11-50 employees; Religious Institutions industry)

    March 2004April 2007 (3 years 2 months)

  • Art Director

    Shoreline Christian Center

    (Non-Profit; 11-50 employees; Non-Profit Organization Management industry)

    June 2001March 2004 (2 years 10 months)

  • freelance designer

    Words of Worth

    (Design industry)

    20032003 (less than a year)

  • Art Director

    TriFusion

    (Partnership; 51-200 employees; Information Technology and Services industry)

    20032003 (less than a year)

  • Founding Principal

    5 Ton Moose

    (Design industry)

    20002001 (1 year )

  • Art Director

    epicrealm

    (Privately Held; 51-200 employees; Internet industry)

    September 1999April 2001 (1 year 8 months)

  • Art Director

    Youth Sports Today

    (Partnership; 1-10 employees; Sports industry)

    August 1998September 1999 (1 year 2 months)


Martin Merida’s Education

  • Art Institute of Dallas

    19951998


Additional Information

Martin Merida’s Websites:

Martin Merida’s Interests:

songwriting, poetry, music, design, interior design

Martin Merida’s Groups:

  •    Art Directors Club
  •    Advertising Professional
  •    Facebook.com
  •    American Advertising Federation (AAF)
  •    South By Southwest (SXSW)
  •    Marketing Communication
  •    Communication Arts
  •    Social Media Marketing
  •    AIGA | the professional association for design
  •    Adobe® InDesign® | InCopy® | InDesign® Server
  •    Colour Gurus
  •    GSD&M Idea City
  •    R/GA
  •    Adobe Flash Group
  •    Adobe Dreamweaver Group
  •    Adobe Photoshop Group
  •    Adobe Illustrator
  •    AIGA Austin
  •    Art Institute Graduates
  •    Graphic Design Professional Group
  •    Creative Intensive Network - For All Advertising Creatives
  •    Graphic Artist of Texas
  •    GREEN DESIGN PROS
  •    WordPress
  •    Adobe Industry Leaders & Innovators
  •    CMYK Design & Print Group
  •    CLIO Awards
  •    Twitter For Business
  •    Detroit Red Wings Group
  •    1-to-1 Marketing and Mass-Customization Professionals

Martin Merida’s Honors:

My work on mom's fridge, a company earning more and growing faster because of advice or designs I have provided.


Martin Merida’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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