Marshall Simmonds

Chief Search Strategist, New York Times

Eugene, Oregon Area

Current
  • Chief Search Strategist at New York Times
Past
  • Director of Search at About.com
Education
  • Portland State University
Connections
283 connections
Industry
Internet

Marshall Simmonds’s Summary

As VP of Enterprise Search Marketing for the New York Times, Marshall Simmonds is responsible for maximizing traffic and search engine exposure for the New York Times. This includes the Boston Globe (Boston.com), International Herald Tribune, and About.com’s 450 topic sites. Marshall’s role involves developing and implementing strategic marketing techniques network-wide for the Internet’s largest producer of original content and 12th most trafficked property. He’s also spearheading a new enterprise search consulting branch funded by the Times.

Before joining the New York Times, Marshall was the Director of Search for Primedia Inc. He drove marketing strategies for Primedia's online properties, such as About.com (increasing traffic 800% in five years), MotorTrend, American Baby, Seventeen, New York Magazine and ChannelOne working with more than 800 Editors and Guides at the 250 magazine titles and 450 topic sites.

Prior to joining About.com, Simmonds created and managed a search engine optimization department as well as the I-Search Digest - a twice-weekly e-mail discussion list for industry professionals.

As a specialist in the search industry since 1997, he's worked with over 150 clients including Intel, The Washington Post, Citigroup, Knight-Ridder Digital, Contra Costa Times, Register.com, Home Shopping Network, CitySearch, Yellow Pages, TicketMaster, Match.com, Entertainment.com, Hotwire.com, LendingTree, Hotels.com, Expedia, Evite, Ciao!com (.de), Lawyers.com, Merrill Lynch Online, and Hughes Network Systems.

Marshall Simmonds’s Specialties:

Search engine marketing, Search Engine Optimzation, Search engine consulting


Additional Information

Marshall Simmonds’s Groups:

SEO world


Marshall Simmonds’s Contact Settings

Interested In:

  • consulting offers
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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