
Routinely delivers significant and rapid growth - Sales and marketing expert
Nice Area, France

Routinely delivers significant and rapid growth - Sales and marketing expert
Nice Area, France
• Highly successful, results focused, President of Sales & Marketing.
• Building highly successful low cost, trusted sales teams that routinely deliver.
• Using soft-selling skills to become the customer’s business ally and long term business partner.
• Developing best practice processes that enable sales teams and revenues to quickly scale.
• Ensuring that the message to market is on focus and supports/strengthens the buying process.
• Helping Operational aspects of the business better understand the sales/marketing challenges helping them buy-in and support their sales/marketing teams.
• Leads from the front, by example, winning deals, mentoring and coaching others to sales success.
• Leadership, decision making, assertiveness, excellence, integrity, visionary, innovative, inspiring, forward looking, excellent communicator
• Hardworking, self starter, team leader, driving by example
• Strategic thinker/problem solver, resilient, team player, coach and mentor
• Focused, driven, organised
• Consistently executes sales and marketing number, generates rapid growth
(Privately Held; 51-200 employees; Renewables & Environment industry)
July 2007 — Present (1 year 3 months)
Manufacturers the world’s most robust wind turbines: 2.5kW, 6kW and 15kW. They work in light and typhoon force winds while others are forced to shut down in order to self protect.
Used to power various on/off grid and wind-crofting applications.
Customers include S&P 500 companies, consumers, farmers even explorers and event organisers,
Growing from low £millions to many tens of millions by 2012 by:
* Sales technology (CRM & PRM) to support rapid efficient growth, linked to our lead generation activities
* Global marketing strategy
* Using win/win lead generation partnerships with market place neighbours
* Multi-lingual websites that meet the needs of our diverse customer base
* Sales process and workflows that are scalable and support different approaches to market
- Channel
- Vertical segment
* Build, coach, mentor a fast growing team and manage the challenges * The result so far is pleasing
(Privately Held; 501-1000 employees; Leisure, Travel & Tourism industry)
March 2007 — Present (1 year 7 months)
Ozone sells Paragliders, Snow kites, Water kites and Traction kites to just under 200 importers around the world. In every product category it leads the field. These importers work with schools, retailers and sales agents. This is a global, complex and interesting sales/marketing challenge.
www.flyozone.com
This 3 month assignment is to help this superb company become slightly better organised, in R&D, Sales and Marketing. Implementing more formalised methodologies, best practices and helping new-born products arrive more efficiently/effectively to the market with old ones being more smoothly retired.
The effect/results of this work will be:
• The introduction of an on-line CRM system tied to all campigns
• More formalised sales structure, best practice, process for the Ozone and the channel
• Optimising sales/marketing and increasing profits
• Ensuring costs are maintained or reduced
(Public Company; 51-200 employees; ETWC; Information Technology and Services industry)
October 2005 — March 2007 (1 year 6 months)
etrials provides Internet, PDA, wireless, and telephone based data capture solutions to major pharma and biotech companies for use in their clinical studies.
This is highly regulated industry must prove to various regulatory agencies around the world that their compound is efficacious and safe. etrials solutions help pharma get good compounds to market faster with less cost.
* Build the European sales team from scratch - that could be trusted to deliver its numbers
* Develop and build best practice selling process - Provide training, coaching, mentoring to the team
* Develop sound sales methodologies that worked against stronger, dominat and aggressive competitors
* Win my own multi-million dollar clients and lead by example, helping the team close deals when and where appropriate
* Provide timely and accurate reporting to management.
(Privately Held; 51-200 employees; Pharmaceuticals industry)
December 2001 — September 2005 (3 years 10 months)
• Helped create a sales methodology that allowed CRF to quickly catch up and eventually leap-frog its older more established competitors including: MiniDoc, PHT, Symfo, invivodata, Hybrid4 and CliniTrac
• Executed low cost, highly effective marketing campaigns and materials that built credibility and trust; resulting in revenue increase from under €1M in 2000 to €22M by 2005.
• Help move Pharma away from its early adoption status of ePRO towards routine use.
• I secured preferred supplier partnerships with Novartis, AstraZeneca, GSK, and Organon. Other clients included Astellas (Yamanouchi), Eisai and Arakis
• Novartis was CRF’s first multi-million Euro repeat-spending client, a significant milestones that leveraged other important wins for the growing Global sales force giving confidence to other large spending Pharma companies
• Market share had increased from 0% to 20% in my year two and to 30% in my third year.
Today CRF is regarded as one of the ePRO industry leader.
Hangliding, Paragliding, Skiing, Snowkiting, kite buggying, kitesurfing, Trial bikes, Ducatti, Motor bikes, Super-Bikes, Mountain Biking, MTB, ATB, Check out: www.standre.co.uk/possetrip.htm
Member of the Institute of Directors (UK)
Way too many to mention here :-) YES I am kidding... Unless the 400M relay race at school counts.