Mark Palazzo

Mark Palazzo

Marketing / Creative Director and Designer

Greater Seattle Area

Past
  • Freelance Projects at EKOS Corporation
  • Marketing Director at HealthForce Partners, Inc.
  • (Sole Proprietorship) at Your Creative Mark
Education
  • School of Visual Concepts
  • Seattle Central Community College
Connections
75 connections
Industry
Marketing and Advertising
Websites

Mark Palazzo’s Summary

Creative professional capable of providing conceptual thinking and creative executions. Experience working with a marketing team to provide business strategy.

Mark Palazzo’s Specialties:

Mark Palazzo is an expert in many creative and marketing disciplines:

Collateral literature/Brochures
Ad design
Direct mail
Logo design
Trade show graphics
Web design
Package design
Newsletters
Multimedia slide presentations
Exhibit design and coordination

Experienced in managing designers, copywriters, photographers, illustrators and print vendors in a deadline driven environment. Highly skilled in the latest computer applications such as Adobe Creative Suite 3 (CS3).


Mark Palazzo’s Experience

  • Freelance Projects

    EKOS Corporation

    (Privately Held; Medical Devices industry)

    20082009 (1 year )

    EKOS® Corporation pioneered the development and the clinical application of microsonic technologies in medicine, introducing its first system for the treatment of vascular thrombosis in 2005. Today, interventional radiologists, cardiologists and vascular surgeons at leading institutions across the nation use EKOS MicroSonic™ Accelerated Thrombolysis to provide safer, faster and more complete dissolution of thrombus.

  • Marketing Director

    HealthForce Partners, Inc.

    (Health, Wellness and Fitness industry)

    November 2007May 2009 (1 year 7 months)

    HealthForce is a single-source provider of workplace health solutions. An innovator in employee health management, HealthForce offers superior care to injured and ill employees, as well as designing and delivering workplace health services.

    • Designs and manages company image, offering a distinct brand identity

    • Produces and schedules monthly email campaigns creating a high degree of market awareness

    • Designed an employee web-based health incentive program that increased client and employee participation

    • Supports the Sales Department with proposals and marketing materials, increasing closure rates

    • Manages tradeshow participation, creating market visibility and educated HealthForce customers

  • (Sole Proprietorship)

    Your Creative Mark

    (Marketing and Advertising industry)

    July 1993January 2009 (15 years 7 months)

    Marketing and Graphic Design Company. Services include: Web Design, Package Design, Logo Design, Illustrations, Brochures, Newsletters, Book Design, Trade Show Graphics, Conceptual Product Design

  • Creative Director

    Whitecap North America, LLC

    (Marketing and Advertising industry)

    August 2005November 2007 (2 years 4 months)

    Whitecap grew customer sales, improved brand awareness and increased productivity through marketing, design and promotion solutions.

    • Lead designer, producing high quality graphic design and market leadership for customers

    • Managed a design staff that produced creative marketing materials for their clients

    • Directed and coordinated photo shoots under the guidelines of company brand identity

    • Oversaw quality of printing and delivery schedule; delivering materials on time

    • Created and managed a new company website that increased customer leads and awareness

  • Art Director/Graphic Designer

    Generation II USA, Inc. (an OSSUR Company)

    (Public Company; Medical Devices industry)

    February 1995March 2004 (9 years 2 months)

    Brand leader of a 35 million dollar osteoarthritis knee brace market

    • Key influential member of an eight person marketing team, successful at multiple product launches

    • Established and tracked advertising campaigns, supporting marketing objectives

    • Managed tradeshow participation, creating market visibility and educating our customers

    • Directed and coordinated photo shoots under the guidelines of company brand identity

    • Organized, and implemented a print order process, reducing overall marketing expenses

    • Provided specifications on all projects: paper, ink, quantity (international production experience)


Mark Palazzo’s Education

  • School of Visual Concepts

    Continuing Education , Managing Your In-House Creative Group , 20062007

    The School of Visual Concepts offers training in marketing communications, design and web software, graphic design, advertising, art direction, copywriting and letterpress printing. All workshops and classes are taught by highly qualified working professionals who are also active learners, entrepreneurs and award-winning contributors in their fields.

  • Seattle Central Community College

    AA , Visual Communications/Advertising Art , 19911993

    The Business, Information Technologies and Creative Arts Division of Seattle Central Community College provides a rich array of classes, certificates and degrees in visual communications and information technology fields. Training is offered for careers in graphic design and illustration, programming, web design and web development.


Additional Information

Mark Palazzo’s Websites:

Mark Palazzo’s Groups:

Annual HOW Design Conference Series:
1999 thru 2007

  •    Linked:Seattle
  •    Adobe Software Users
  •    Big Shoes Network
  •    HOW Design Conference
  •    School of Visual Concepts
  •    Apple user
  •    CREATIVE DESIGN PROS
  •    Medical Device Opportunity
  •    Seattle Area Photoshop Users Group at ADOBE

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