Mark Stanley

Current

Senior Manager, Web Marketing at salesforce.com

Past

Web Developer at Smartforce
Software Engineer at CBT Systems
Web Developer at Skillsoft

Technical Support Rep at Gateway
Technical Support Rep at Gateway 2000

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Education

Donahies School of Computing
Griffith College Dublin

Recommended

3 people have recommended Mark

Connections

281 connections

Industry

Computer Software

Websites

Mark Stanley’s Summary

Online marketing professional with over a decade of experience working in web development and senior marketing roles at leading software-as-a-service companies, managing the concept, design and execution of a range of e-marketing programs including website development and localisation, email marketing, website marketing via organic search optimisation and paid search campaigns. Experience in the execution of a variety of online marketing campaigns in up to 12 European languages, utilising internal resources and external agencies to deliver translated and localised marketing programs across the EMEA region. He has managed 7 figure annual budgets focused on generating leads for internal and field based sales teams, and has been responsible for the reporting and measurement of these activities. He has lead small internal teams, and utilised external agency resources to deliver leading-edge global e-marketing programs.

As one of the first European employees at salesforce.com and within the first 100 employees globally, Mark has helped grow the company from a startup to the industry leader in software-as-a-service it is today.

His background as a software engineer gives him the technical strengths to deliver leading edge online marketing activities that generate high volume, low cost leads that provide measurable revenue with highly profitable campaigns.

Mark Stanley’s Specialties:

Running International Paid Search (PPC, SEM, CPM) and Natural Search Engine (SEO) Campaigns, Website Conversion Optimisation, Email Marketing, Website Marketing, Viral Marketing, Localization, Team Management and motivation

Mark Stanley’s Experience

Senior Manager, Web Marketing

salesforce.com

(Public Company; 1001-5000 employees; CRM; Computer Software industry)

December 2000 — Present (8 years 8 months)

brand development, online lead and sales pipeline generation - specifically from paid and organic search engine marketing, web and email marketing, web site traffic growth, web site UI and backend infrastructure development and maintenance, delivery of online viral marketing campaigns, content localisation, team management, reporting and analysis of online marketing actitivies
Web Developer

Smartforce

(Public Company; Computer Software industry)

1997 — 2000 (3 years)
Software Engineer

CBT Systems

(Public Company; Computer Software industry)

1997 — 2000 (3 years)
Web Developer

Skillsoft

(Public Company; 501-1000 employees; E-Learning industry)

1997 — 2000 (3 years)
Technical Support Rep

Gateway

(Public Company; Computer Software industry)

1996 — 1997 (1 year)
Technical Support Rep

Gateway 2000

(Public Company; Computer Software industry)

1996 — 1997 (1 year)