
CEO at The Website Marketing Company - Heller Management Ltd
Truro, United Kingdom

CEO at The Website Marketing Company - Heller Management Ltd
Truro, United Kingdom
Merge profit and humanity with Thinking Managers, Search Engine Optimization (SEO) and Social Media Marketing (SMM).
SEO, SMM & online publishing
(Online Media industry)
March 2009 — Present (10 months)
See below.
(Privately Held; Media Production industry)
October 2008 — Present (1 year 3 months)
SEO and social media consultant for mpora.com
(Privately Held; 11-50 employees; Internet industry)
June 2007 — Present (2 years 7 months)
(Publishing industry)
June 2002 — Present (7 years 7 months)
CEO & Publisher of Edward de Bono and Robert Heller's newsletter, Letter To Thinking Managers and website, www.thinkingmanagers.com
(Online Media industry)
January 2001 — Present (9 years )
Bespoke SEO and online marketing.
Current long term partners include:
* Wordtracker (SEO's leading keyword research tool)
* Linking Matters
* Electric Word plc
* DotComGiftShop
* Small Luxury Hotels
* Factory Media Ltd
* Great Hotels Organisation
* 1up Search
* Yucca Media
(Online Media industry)
2001 — Present (8 years )
(Privately Held; 51-200 employees; Hospitality industry)
January 2002 — December 2006 (5 years )
Managed phenomenally successful SEO strategy of Great Hotels of the World's luxury hotel booking site www.ghotw.com. Still consult on new developments.
(Translation and Localization industry)
January 2000 — December 2000 (1 year )
Managed the launch of this translation and localisation agency. Designed and built the production systems and started to learn about SEO. Agency know sold to Ask.
(Publishing industry)
March 1999 — December 1999 (10 months)
Managed start-up of GolfClassic, a pan-European golf lifestyle magazine published in four different language editions.
(Publishing industry)
February 1998 — February 1999 (1 year 1 month)
* Onboard — Pan-European snowboarding magazine then published in English, French and German editions.
* Surf Europe — managed the launch of this pan-European surfing magazine published in English, German, French and Spanish editions.
(Non-Profit; Motion Pictures and Film industry)
May 1997 — November 1997 (7 months)
Sight & Sound is the British Film Institute's consumer magazine.
(Publishing industry)
January 1996 — March 1997 (1 year 3 months)
Freelanced as an editor, journalist and photographer whilst wandering about USA, France & Norway.
(Publishing industry)
September 1993 — December 1995 (2 years 4 months)
Responsibilities: profit and loss, budgeting, editorial, advertising, circulation, subscriptions, marketing and production. Projects included:
* XL — a men’s lifestyle magazine.
* Golf Buyer — consumer golf magazine.
* Cycling Today — a general-interest cycling magazine.
* What Mountain Bike? — conception and launch.
* Peak Performance — subs-only newsletter for athletes and coaches.
* World Travel Show — B2B brochure for the show (contract for Reed).
* At Home Show — B2B brochure for the show (contract for IPC).
(Publishing industry)
June 1990 — June 1993 (3 years 1 month)
Mountain Biker International & Bicycle magazines. Achieved most targets and record figures in all sales positions.
(Publishing industry)
November 1991 — November 1992 (1 year 1 month)
Mountain Biker International magazine.
BA (Hons) , Social Psychology with Cognitive Studies (Artificial Intelligence) , 1984 — 1987
Management, leadership, search marketing, search engine optimisation (SEO), social media marketing (SMM), online marketing, online publishing, education, mountain biking, surfing, snowboarding, skateboarding