Non-Profit Organization Management Consultant and Contractor
State College, Pennsylvania Area
- Current
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- Principal at Mark Laskowski, Consulting (Self-employed)
- Past
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- Freelance Fundraising Consultant at WNYC Radio
- Independent Consultant at WITF, Inc.
- associate consultant at MajorGiving.com
- Managing Director of Donor Development at Maryland Public Television
- Manager Station Development and Communications at Corporation for Public Broadcasting
- Associate Director at Public Broadcasting Service
- Membership Director at New Jersey Network
- Assistant Director of Development, WPSU at Penn State University
- Membership Marketing Manager at WITF, Inc.
- Recommended
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- Industry
- Non-Profit Organization Management
- Websites
Mark Laskowski’s Summary
Communicator, motivator, team leader and initiator. Strong analytical and implementation skills related to marketing, fundraising and business management. Very strong written and verbal communication skills. Effective leader of diverse staffing structures. Over 18 years of experience in nonprofit enterprises with a focus on consistent and creative interrelation of development practices to broader dimensions of the organization’s operations and services.
Mark Laskowski’s Experience
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Principal
Mark Laskowski, Consulting (Self-employed)
(Self-Employed; Myself Only; Non-Profit Organization Management industry)
March 2006 — Present (3 years 9 months)
On-Air Fundraising, Copywriting, Integrated Development Strategies, Production and Project Management.
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Freelance Fundraising Consultant
WNYC Radio
(Non-Profit; 51-200 employees; Broadcast Media industry)
2007 — 2007 (less than a year)
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Independent Consultant
WITF, Inc.
(Non-Profit; 51-200 employees; Broadcast Media industry)
2007 — 2007 (less than a year)
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associate consultant
MajorGiving.com
(Non-Profit Organization Management industry)
2005 — 2007 (2 years )
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Managing Director of Donor Development
Maryland Public Television
(Non-Profit; 51-200 employees; Broadcast Media industry)
August 2004 — March 2006 (1 year 8 months)
Responsible for raising $6+ million from local viewers, annually. Ended fiscal year 2005 with a 22% increase in net revenue. Managed staff of 12; directly supervised four managers who focused on viewer and donor services, on-air fundraising campaigns, an in-house telemarketing operation and ancillary revenue streams including start-up of online auction, a vehicle donation program and a benefit concert series. Regularly made presentations to various audiences—both on-camera and in-person—to explain the mission and values of the institution and solicit support.
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Manager Station Development and Communications
Corporation for Public Broadcasting
(Non-Profit; 51-200 employees; Broadcast Media industry)
May 2001 — August 2004 (3 years 4 months)
Managed a portfolio of research and development projects including a national market research effort to explore viewer and donor attitudes and behaviors toward public television; led a diverse project team to design an electronic constituent relation management software application; coordinated vendor relations for, and public television licensee compliance with, CPB’s annual Station Activities Benchmarking Survey and Report (SABS).
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Associate Director
Public Broadcasting Service
(Non-Profit; 201-500 employees; Broadcast Media industry)
January 2000 — May 2001 (1 year 5 months)
Collaborated with producers of PBS-funded programs to maximize the on-air fundraising potential of those programs—from proposed concepts to completed deliverables. Provided information, support and guidance to PBS Member Stations about these programs, how to place them within their broadcast schedules and develop message points to achieve optimal fundraising results.
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Membership Director
New Jersey Network
(Non-Profit; 1001-5000 employees; Broadcast Media industry)
August 1997 — January 2000 (2 years 6 months)
Scheduled programming, produced live and pre-taped pledge breaks and created broadcast logs for all on-air fundraising campaigns; achieved 10-20% increases in revenue from on-air campaigns. Created a heavily viewed summer music series and other program events within NJN’s regular schedule that maximized use of shelved but available programming inventory. Assistant Producer for local music and nostalgia performance programs.
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Assistant Director of Development, WPSU
Penn State University
(Educational Institution; 10,001 or more employees; Higher Education industry)
September 1994 — August 1996 (2 years )
Increased telemarketing revenue by 75% within two fiscal years by implementing and effectively managing an outsourced program. Revised donor renewal strategies resulting in an increase in participation and average annual gift. Established routines of segmenting Penn State’s Alumni file for cost-effective direct mail acquisition campaigns and initiated radio station’s direct mail program.
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Membership Marketing Manager
WITF, Inc.
(Non-Profit; 51-200 employees; Broadcast Media industry)
April 1988 — August 1994 (6 years 5 months)
Managed annual business plan for and motivated part-time and temporary staff of in-house telemarketing department. Through effective leadership, guided the department’s overall revenue from $600,000 to over $1 million within three years. Established a business partners program, a restricted fund for radio musical performance productions and provided telemarketing services to external clients for ancillary revenue.
